Social Media Trends To Watch For In Business In 2018
Social media is well-established as an important tool for businesses, but it can be hard to keep up with the latest and greatest online. We've put together a list of some of the top social media trends to look out for in 2018.
First off, watch out for more augmented reality. We expect platforms like Instagram and Snapchat to incorporate the technology more into their offerings as the year goes on.
Speaking of Instagram and Snapchat, another trend that will likely shape social media in 2018 is Instagram's growing edge over Snapchat. As users move in droves to Instagram, expect advertising dollars to do the same.
The network of nearly 4,800 fake accounts was attempting to build an audience when it was identified and eliminated by the tech company, which owns Facebook and Instagram.
Someone in China created thousands of fake social media accounts designed to appear to be from Americans and used them to spread polarizing political content in an apparent effort to divide the U.S. ahead of next year's elections, Meta said Thursday.
Elon Musk had some harsh words for advertisers who have left his platform X over rising hate and anti-Semitism on the platform, formerly known as Twitter.