Social Media Trends To Watch For In Business In 2018
Social media is well-established as an important tool for businesses, but it can be hard to keep up with the latest and greatest online. We've put together a list of some of the top social media trends to look out for in 2018.
First off, watch out for more augmented reality. We expect platforms like Instagram and Snapchat to incorporate the technology more into their offerings as the year goes on.
Speaking of Instagram and Snapchat, another trend that will likely shape social media in 2018 is Instagram's growing edge over Snapchat. As users move in droves to Instagram, expect advertising dollars to do the same.
Bob Sallmann, CFO of McGraw Hill, breaks down the quarter’s standout performance, digital expansion, and how AI tools are driving education innovation.
Daniel Desrochers, International Trade Reporter at POLITICO, joins us to break down the ruling, the billions at stake, and what it means for consumers.
