*By Britt Terrell*
Snap is doing something that is unprecedented in social media. The maker of Snapchat has answered angry users' protests and revamped its app to make it more similar to the original version.
"It's a sign of humility in a way for Snapchat," said Marty Swant, a staff writer at Adweek. "In a way, I wonder if they have a bit of an identity crisis."
Is Snap making a tool for publishers or is the app catering to its core users?
Snapchat's 2017 redesign was meant to bring more people to its publishing page. But loyal users revolted: A petition called for the app maker to revert to the old design, the platform saw its user growth [decline in the last quarter](http://deadline.com/2018/05/snap-inc-snapchat-slowest-growth-earnings-stock-plunges-1202380663/).
As Snap's stock continues to plummet ーit's down nearly 50 percent year-over-year ー the company must figure out ways to appeal to advertisers.
"I think the big picture that Snapchat has now is their ads are a lot more creative than the ads you're seeing on Instagram stories - Snapchat's main competitor," said Swant in an interview Monday with Cheddar. "They're just cooler looking, they're more engaging. I think that's a big play, but the question is, do users actually spend time with them?"
For the full interview, [click here](https://cheddar.com/videos/snap-redesigns-its-redesign).
The first person to fly across New Zealand’s Cook Strait in an electric plane says he did so with plenty of battery power to spare.
From Wall Street to Silicon Valley, these are the top stories that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Facebook CEO Mark Zuckerberg said his company is rebranding itself as Meta, an effort to encompass its virtual-reality vision for the future.
A new study from Fidelity has found that holders of cryptocurrency are disproportionately more charitable as investors, with 45 percent donating $1,000 or more to charity in 2020.
SpaceX is resolving toilet spills in its capsules before it launches another crew for NASA. Liftoff is currently set for early Sunday from Florida's Kennedy Space Center.
Last spring, as false claims about vaccine safety threatened to undermine the world's response to COVID-19, researchers at Facebook found they could reduce vaccine misinformation by tweaking how vaccine posts show up on users' newsfeeds.
A report in the New York Times published Sunday called 'Inside Amazon's Worst Human Resources Problem' details the company mishandling paid and unpaid leave for some of its workers for more than a year and a half, following an email sent to Amazon founder Jeff Bezos from a new mother who works at a warehouse in Oklahoma, which then led to an internal investigation at Amazon. Seattle tech correspondent for the New York Times Karen Weise joined Cheddar News' Closing Bell to talk about her report and what the Amazon investigation found.
Facebook the company is losing control of Facebook the product — and of the carefully crafted image it’s spent over a decade selling despite problems like misinformation, human trafficking, and pervasive extremist groups on its platform.
Microsoft says the same Russia-backed hackers responsible for the 2020 SolarWinds breach continue to attack the global supply chain and have been targeting cloud service resellers and others.
Record electric vehicle sales last summer amid a shortage of computer chips and other materials propelled Tesla Inc. to the biggest quarterly net earnings in its history.
