Snap Plans New Spectacles, Weinstein Co. Strikes Last Minute Deal for Sale
Snap is planning to release new versions of its hugely unpopular Spectacles. Cheddar senior reporter Alex Heath joins us to share the details on the company's plan for the new smart glasses. Snap will release a second version of its Spectacles this fall and is aiming to release a third version sometime thereafter. The second version will include performance improvements and the third will have increased camera technology. Snap had to take a $40 million loss on its first version of Spectacles due to lack of interest.
The Weinstein Co. lives to fight another day after a last-minute deal emerged Thursday night. An investor group will buy the Weinstein Co. in a deal worth $50 million. Maria Contreras-Sweet, President Obama's former Small Business Administration head, is leading the negotiations. In a statement, she said she looks forward to launching a "new company, with a new board and a new vision." This comes days after the Weinstein Co. filed for bankruptcy.
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Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.
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