Facebook’s Lindsey Shepard stands by the company’s latest news feed update, despite reports that users are sharing less about themselves on the platform.
“We actually send out thousands of surveys, really every single week, to hear from our community about things that are working for them, things that they love, and also things that honestly, we can be doing better,” the company’s Director of Product Marketing for News Feed, told Cheddar.
“What we’ve heard from people is that when they’re interacting with friends and family, when they’re having those thoughtful discussions and conversations, that feels like time well spent,” Shepard said.
The changes announced last week de-prioritize posts from publishers and brands in an effort to increase user engagement. While Facebook argues only pages with low engagement will be impacted, some outlets fear alienation, with the company even admitting users will spend less time on the platform.
The move may seem ironic given Facebook's recent push to get publishers to invest more heavily on content. But Shepherd isn't worried.
“What’s good for people, and what makes people really enjoy their Facebook experience, is really good for anyone that’s leveraging Facebook for their business."
For full interview [click here](https://cheddar.com/videos/facebooks-lindsey-shepard-talks-the-news-feed-reboot).
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Cheddar News checks in with a coast-to-coast forecast of the weather for Tuesday, Aug. 29, 2023 and the latest on Hurricane Idalia.
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Florida and Georgia residents living along Hurricane Idalia’s path of destruction are picking through piles of rubble where homes once stood, throwing tarps over roofs and gingerly navigating through mazes of streets left underwater or clogged with fallen trees.
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Here is the national weather forecast for Tuesday, August 29, 2023.
A medical rescue helicopter caught fire and broke apart shortly after takeoff Monday before crashing into an apartment complex near Fort Lauderdale, killing a paramedic captain on board and a resident on the ground, authorities said.
Florida residents loaded up on sandbags and evacuated from homes in low-lying areas along the Gulf Coast as Tropical Storm Idalia intensified Monday and forecasters predicted it would hit in days as a major hurricane with potentially life-threatening storm surges.
Cheddar News checks in with a coast-to-coast forecast of the weather for Monday, Aug. 28, 2023.
Retired Marine Tony Hernandez spoke with Cheddar News about the proper way to do those push-ups and how an incorrect form could lead to injuries.
