Should Publishers Worry About Facebook's New News Feed?
Facebook’s Lindsey Shepard stands by the company’s latest news feed update, despite reports that users are sharing less about themselves on the platform.
“We actually send out thousands of surveys, really every single week, to hear from our community about things that are working for them, things that they love, and also things that honestly, we can be doing better,” the company’s Director of Product Marketing for News Feed, told Cheddar.
“What we’ve heard from people is that when they’re interacting with friends and family, when they’re having those thoughtful discussions and conversations, that feels like time well spent,” Shepard said.
The changes announced last week de-prioritize posts from publishers and brands in an effort to increase user engagement. While Facebook argues only pages with low engagement will be impacted, some outlets fear alienation, with the company even admitting users will spend less time on the platform.
The move may seem ironic given Facebook's recent push to get publishers to invest more heavily on content. But Shepherd isn't worried.
“What’s good for people, and what makes people really enjoy their Facebook experience, is really good for anyone that’s leveraging Facebook for their business."
For full interview [click here](https://cheddar.com/videos/facebooks-lindsey-shepard-talks-the-news-feed-reboot).
Nearly a day after being downgraded from a tropical storm, Ophelia still threatened parts of the Northeast on Sunday with coastal flooding, life-threatening waves and heavy rain from Washington to New York City, the National Hurricane Center said.
Surgeons have transplanted a pig’s heart into a dying man in a bid to prolong his life – only the second patient to ever undergo such an experimental feat. Two days later, the man was cracking jokes and able to sit in a chair, Maryland doctors said Friday.
Tropical Storm Ophelia formed off the mid-Atlantic coast and was expected to bring heavy rain, storm surge and windy conditions over the weekend, the National Hurricane Center said Friday.
A storm churning in waters off the eastern U.S. has increased to tropical storm strength and is forecast to reach the North Carolina coast Friday morning, the National Hurricane Center said.