Facebook’s Lindsey Shepard stands by the company’s latest news feed update, despite reports that users are sharing less about themselves on the platform.
“We actually send out thousands of surveys, really every single week, to hear from our community about things that are working for them, things that they love, and also things that honestly, we can be doing better,” the company’s Director of Product Marketing for News Feed, told Cheddar.
“What we’ve heard from people is that when they’re interacting with friends and family, when they’re having those thoughtful discussions and conversations, that feels like time well spent,” Shepard said.
The changes announced last week de-prioritize posts from publishers and brands in an effort to increase user engagement. While Facebook argues only pages with low engagement will be impacted, some outlets fear alienation, with the company even admitting users will spend less time on the platform.
The move may seem ironic given Facebook's recent push to get publishers to invest more heavily on content. But Shepherd isn't worried.
“What’s good for people, and what makes people really enjoy their Facebook experience, is really good for anyone that’s leveraging Facebook for their business."
For full interview [click here](https://cheddar.com/videos/facebooks-lindsey-shepard-talks-the-news-feed-reboot).
Toyota says it's working with Japan’s space agency on a vehicle to explore the lunar surface, with ambitions to help people live on the moon by 2040 and eventually live on Mars.
he Australian government has pledged to spend another 1 billion Australian dollars ($704 million) over nine years on improving the health of the Great Barrier Reef after stalling a UNESCO decision on downgrading the natural wonder’s World Heritage status.
The study by California researchers that was published in Thursday’s journal Environmental Science & Technology found that more than 2.6 million tons of methane leaks into the air from gas stoves in the United States even when they aren't running.
Denmark’s government says it will scrap most pandemic restrictions next week, even as neighboring Sweden has extended its own measures for another fortnight.
A conservation group is turning over a historic redwood grove on the Northern California coast to descendants of the original Native American inhabitants.
Arguably the biggest challenge to the rise of electric vehicles is their outsized demand for rare earth minerals. Cheddar's Alex Vuocolo does a deep dive into the struggle over securing supply chains for a green tech future.
New research suggests giving extra cash to low-income mothers can change their infants’ brain development.
Pfizer and BioNTech have begun studying a COVID-19 vaccine tweaked to match to the omicron variant in healthy adults.
Federal authorities say the last of the escaped monkeys from a Pennsylvania highway crash of a truck towing a trailer load of the animals has been accounted for.
They say life is about the journey, not the destination — and how you get there makes all the difference. Americans shunned train stations, roadways, and airports amid the coronavirus pandemic, never realizing things could be fundamentally different when they return. In this episode, we're exploring the evolving world of transportation, from how we get around to how goods get to us.
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