Sneaker-heads often obsess over the newest products and exclusive offerings. Which is why Nike, Snapchat, and Shopify partnered for a one-of-a-kind sneaker drop.
Satish Kanwar is the VP of Product for Shopify. He explains that this venture was extremely successful for all three partners. The Air Jordans were sold out quickly, Snapchat engagement was high, and Shopify saw seamless and swift retail.
Kanwar thinks that the future of shopping will continue to expand on social channels. Shopify already partners with Facebook, Pintrest, and Snapchat.
New York Attorney General Letitia James announced a lawsuit against PepsiCo Inc. on Wednesday, accusing the soda-and-snack food giant of polluting the environment and endangering public health after its single-use plastics were found along the Buffalo River.
Voting on a tentative contract agreement between General Motors and the United Auto Workers union that ended a six-week strike against the company appears too close to call after the latest tallies at several GM factories were announced Wednesday.
