Sneaker-heads often obsess over the newest products and exclusive offerings. Which is why Nike, Snapchat, and Shopify partnered for a one-of-a-kind sneaker drop. Satish Kanwar is the VP of Product for Shopify. He explains that this venture was extremely successful for all three partners. The Air Jordans were sold out quickly, Snapchat engagement was high, and Shopify saw seamless and swift retail. Kanwar thinks that the future of shopping will continue to expand on social channels. Shopify already partners with Facebook, Pintrest, and Snapchat.

Share:
More In Business
New Guidelines for Gig Workers: Are You Impacted?
The Biden administration has enacted a new labor rule that aims to prevent the misclassification of workers as independent contractors. The labor department rule going into effect Tuesday replaces a scrapped Trump-era standard that lowered the bar for classifying employees as contractors
2024 Fitness Trends With Orangetheory CEO Dave Long
Dave Long, CEO and Co-Founder of Orangetheory Fitness joins Cheddar to chat trends in the industry for 2024. He updates us on the company's plans to expand and what the state of the economy has meant for business.
Load More