Samsung Enlists Spotify and Fortnite to Fend Off Apple
*By Michael Teich*
Samsung is partnering with Spotify and Fortnite to boost slumping smartphone sales and maintain its lead over Apple.
The leading smartphone maker unveiled the new $1,000 Galaxy Note 9, and announced the viral, battle royale video game's first Android version will be available exclusively on Samsung devices. The deal may appeal to the game's 125 million players and encourage them to buy the new phone instead of Huawei or Apple devices.
Samsung is hoping the new Galaxy Note 9 will do better than the Galaxy S9, which slumped, allowing smartphone rivals to catch up. Samsung's second-quarter shipments fell 11 percent from a year earlier to 70.8 million units, according to IHS Markit. With a similar price tag to Apple's iPhone X, Samsung's new phone is going after the same high-end market.
In addition to gamers, Samsung is hoping music lovers will opt for the Galaxy Note 9 by making Spotify its go-to music partner. Samsung will integrate the Spotify app into its Smart TVs and speakers, and will make it available when customers set up their new phones.
For more on this story, [click here](https://cheddar.com/videos/first-look-at-the-new-samsung-galaxy-note-9).
DJ X, alongside Molly Holder, Senior Director of Product Personalization, takes us inside Spotify's A.I. DJ and how it's the best new way to listen to music.
Skype users are scrambling to find an alternative after Microsoft shut down the pioneering internet phone service which let people make cheap long distance calls and chat with other users. Google Voice lets users make calls from a smartphone or a desktop web browser but it's only available to people in the U.S. Viber users can call phone numbers but can't get a number to receive calls. Zoom offers phone options too. You could get a number from a low cost virtual carrier or try other internet phone services. Microsoft says some Skype features will migrate to Teams, but its Teams Phone feature is only for businesses.
Amid a backdrop of ongoing tariff uncertainty, more and more gamers are facing price hikes. Microsoft raised recommended retailer pricing for its Xbox consoles and controllers around the world this week. Its Xbox Series S, for example, now starts at $379.99 in the U.S. — up $80 from the $299.99 price tag that debuted in 2020. And its more powerful Xbox Series X will be $599.99 going forward, a $100 jump from its previous $499.99 listing. The tech giant didn’t mention tariffs specifically, but cited wider “market conditions and the rising cost of development.” Beyond the U.S., Microsoft also laid out Xbox price adjustments for Europe, the U.K. and Australia. The company said all other countries would also receive updates locally.
Apple CEO Tim Cook said Thursday that the majority of iPhones sold in the U.S. in the current fiscal quarter will be sourced from India, while iPads and other devices will come from Vietnam as the company works to avoid the impact of President Trump’s tariffs on its business. Apple’s earnings for the first three months of the year topped Wall Street’s expectations thanks to high demand for its iPhones, and the company said tariffs had a limited effect on the fiscal second quarter’s results. Cook added that for the current quarter, assuming things don’t change, Apple expects to see $900 million added to its costs as a result of the tariffs.
