*By Jacqueline Corba*
Salesforce has saved a seat at its executive meetings for Einstein, an artificial intelligence-powered robot developed by the cloud computing company.
"The fact that we are using our own products to really drive our forecasting, it's pretty amazing," said Bob Stutz, CEO of Salesforce's Marketing Cloud. "It is really great to have that tool that you can use every single day to run your business."
Salesforce's chief executive, Marc Benioff, has been an outspoken proponent of the company's use of A.I., and said that Einstein has [been at every weekly senior staff meeting](http://fortune.com/2018/01/25/salesforce-benioff-einstein-davos-ai/) for the last year.
Stutz said Einstein pulls his weight on a team that has grown its quarterly revenue by 41 percent year over year.
"We are on an incredible tear right now," Stutz said in an interview with Cheddar. "It's really helping customers connect with their consumers across sales, marketing, service ー it's a real growth driver for us nowadays."
For the full interview, [click here](https://cheddar.com/videos/inside-salesforce-marketing-cloud-growth).
The Food and Drug Administration plans to restrict the sale of flavored e-cigarettes that might appeal to teens, according to a Washington Post report. But some worry a ban will only further entice young users. "Some people say it will just make it more attractive. That's one of the problems ー the more you restrict it, the more enticing it can be," USA Today health care policy reporter Jayne O'Donnell told Cheddar on Monday.
From the makers of the dating app, Bumble, the newest dating app exclusively for gay men is here. Chappy caters gay men and Adam Cohen-Aslatei, managing director of Chappy, said the app not only wants to help make meaningful relationships, but combat the discrimination seen in other dating apps.
The subject of gambling and esports has become a point of serious tension for gamers. For companies like Unikrn, which built its platform on the practice of esports betting, battling that stigma is a central, implicit part of the operation. According to CEO and co-founder Rahul Sood, the company is determined to make betting on esports a “safe, legal, and relegated” space.
Mike Masserman, head of global policy and social impact at Lyft, spoke with Cheddar about several initiatives the ridesharing company is taking to put its values front and center. Lyft's "Round Up & Donate" feature lets riders make a small charitable donation with each ride. Its first partner in the initiative, the USO, just topped $1 million in donations from the program. The ridesharing company has also activated its "Relief Rides" program to help victims of the California wildfires get to shelters and hospitals.
Nick Bell, Snap’s longtime VP of Content, is leaving the company. He is the latest in a long string of executives to depart the embattled company since its initial public offering in early 2017.
SAP is acquiring survey software maker Qualtrics just before its planned IPO for $8 billion. Could Qualtrics be for SAP what Instagram was for Facebook? Dan Primack, business editor at Axios, joined Cheddar to analyze the deal.
SoftBank Founder Masayoshi Son is reportedly seeking $21 billion for the new entity that will be called SoftBank Corp. and begin trading Dec. 19
If you put together the sales generated from Black Friday, Cyber Monday, and Amazon's Prime Day in the U.S., it still would be less than the sales from Sunday's Singles Day shopping holiday in China.
These are the top stories, from Wall Street to Silicon Valley, that moved markets and had investors, business leaders, and entrepreneurs talking this week on Cheddar.
Four years ago, Aziz “Hax$” Al-Yami was one of the best Super Smash Bros. Melee players in the world. But after suffering what he said felt like “an explosion” in his left wrist, Hax’s once-impressive tournament performances were marred by serious physical pain. So he found his own solution: a different type of controller. Hax talked to Cheddar Sports about his life-changing design.
