Roku reported its second quarterly earnings report ever, since becoming a publicly traded company. Andre Swanston, CEO of Tru Optik, an audience measurement and data management platform for OTT, was with us to share why he thinks Roku is positioned for success.
Swanston said the OTT space is "so wild" in terms of the growth in penetration and time spent. On top of that, he said most of that growth is on ad supported platforms, not services like Netflix. This bodes well for Roku because they are the only pure-play OTT company on the street, Swanston said.
Roku debuted a licensing program for smart audio devices and expects the first to ship this fall. They're going up against Amazon, Google, and Apple. Swanston said Roku has no strategic advantage for a smart speaker and does not anticipate it being a significant revenue generator.
Cheddar News' Courtney Sturgeon reports live from the options trading floor to break down the busy earnings week ahead for big tech, and the launch of Cboe's 1-Day Volatility Index (VIX1D).
Haley Sacks, founder and CEO of Finance Is Cool, joined Cheddar News to provide tips on when hiring a financial planner is needed. "They will help you figure out exactly how to maximize your personal situation," she said. "They're going to think about your long-term plans, consider your goals and incorporate all of that into the structure that they create for you."
