Roku reported its second quarterly earnings report ever, since becoming a publicly traded company. Andre Swanston, CEO of Tru Optik, an audience measurement and data management platform for OTT, was with us to share why he thinks Roku is positioned for success. Swanston said the OTT space is "so wild" in terms of the growth in penetration and time spent. On top of that, he said most of that growth is on ad supported platforms, not services like Netflix. This bodes well for Roku because they are the only pure-play OTT company on the street, Swanston said. Roku debuted a licensing program for smart audio devices and expects the first to ship this fall. They're going up against Amazon, Google, and Apple. Swanston said Roku has no strategic advantage for a smart speaker and does not anticipate it being a significant revenue generator.

Share:
More In Business
Don't Be 'The Bear.' Take Your Business From Stressful to Successful
Did you happen to watch the series The Bear? The show follows a struggling small business owner in Chicago who is trying to save his business.  It's a story a lot of small business owners in the U.S. can relate to. To help out these struggling entrepreneurs, Cheddar News brought on an expert here to help take your company from stressful to successful.
GOP AGs Move Anti-Affirmative Action Fight to the Workplace
The court’s ruling applies to higher education institutions and other entities that receive federal funding and doesn’t directly change private employer obligations, but business leaders might pull back diversity, equity and inclusion programs to avoid lawsuits.
Load More