Roku reported its second quarterly earnings report ever, since becoming a publicly traded company. Andre Swanston, CEO of Tru Optik, an audience measurement and data management platform for OTT, was with us to share why he thinks Roku is positioned for success.
Swanston said the OTT space is "so wild" in terms of the growth in penetration and time spent. On top of that, he said most of that growth is on ad supported platforms, not services like Netflix. This bodes well for Roku because they are the only pure-play OTT company on the street, Swanston said.
Roku debuted a licensing program for smart audio devices and expects the first to ship this fall. They're going up against Amazon, Google, and Apple. Swanston said Roku has no strategic advantage for a smart speaker and does not anticipate it being a significant revenue generator.
Apple's 'Wonderlust' event will kick off Tuesday to showcase its newest products, including the iPhone 15 while Google is facing a federal antitrust lawsuit. Meanwhile, TikTok is rolling out ecommerce on its app.
Stocks opened lower in Tuesday's session on concerns over higher oil prices and after Monday's earnings report from Oracle that showed revenue came in weaker than expected.
The U.S. government is taking aim at what has been an indomitable empire: Google’s ubiquitous search engine that has become the internet’s main gateway.
