Roc-A-Fella Co-Founder: The Kanye I Know Has a Great Heart
*By Conor White*
Kanye West has shocked people before, but his recent outbursts, including a bizarre TMZ interview in which he said slavery was a choice, have left even his closest friends wondering if he's O.K.
"A lot of it, yes, it is disturbing," said Kareem Burke, the co-founder of Roc-A-Fella Records, adding: "I don't know what the intent is, which is crazy for me because I know his heart, and I know he has a great heart, so I'm hopeful things will change and Kanye will be the old Kanye."
Burke takes credit for giving West his start in music more than 15 years ago, when the rapper first signed to Roc-A-Fella. "I personally launched his career," Burke said in an interview with Cheddar at the Collision Conference in New Orleans.
He is now launching a media empire, including two movies which recently had their premieres at the Tribeca Film Festival: "O.G." and "It's A Hard Truth Ain't It". Jeffrey Wright won Best Actor at Tribeca for his performance in "O.G."
Both films deal with prison life in the United States, something Burke knows about. Before he was a media entrepreneur, he served five years for marijuana trafficking. Burke said he hopes the films help raise awareness of the problems with the country's prison system.
"Hopefully if these stories keep getting out, we're hoping that the dialogue starts, and hopefully change follows that," Burke said.
For full interview, [click here](https://cheddar.com/videos/roc-a-fella-co-founder-misses-the-old-kanye).
On this episode of Cheddar Reveals, Jen Young, Outdoorsy co-founder and CMO, breaks down the travel industry trend towards RVs and camper vans, and how the evolution of work-from-home culture has caused it to jump; Nick DiBella, Senior Vice President of Operations for Sun Outdoors, discusses why transforming into an outdoor hospitality company was so crucial at this time, the evolution of outdoor travel, and what this means for the future of the travel industry; Cheddar gets a look at Curiosity Stream's 'The Woodstock Bus.'
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