Release the Kraken! On Thursday, Seattle's new NHL franchise unveiled its team name and a line of merchandising on their team site.
The Kraken, who will be the NHL's 32nd franchise, will take the ice beginning in the 2021-2022 season. Kraken co-owner Jay Deutsch explained to Cheddar how the franchise came up with its name.
"The fans came out with over 1,000 names suggested. We did a poll locally a year-and-a-half ago." Deutsch said. "Throughout this entire process, the Kraken kept going to the front. That's what we're so excited about. We listened, we heard what the community wanted, we then developed a logo that we felt would be incredible."
Although the team won't be taking the ice for more than a year, they are already pushing merchandising online at releasethekrakenstore.com. Deutsch said that not only is merchandise "hot off the presses," but proceeds are also going to a great cause.
"All net proceeds are going to charity in the local area for youth care and for other community charities that are embedded in taking care of the youth through these COVID times and dealing with bringing the community together around our new mark."
Deutsch also said making the merchandising exclusive to the club for the first month was important for their charitable mission.
"Instead of letting everybody sell it, we said for 30 days, let's take the profits and put it right back into our community, and that's what we did."
The Kraken will be playing at the currently-under-construction Climate Pledge Arena, named by Amazon, which will be the first zero-carbon arena in the world powered exclusively by renewable energy. In addition to playing in such an environmentally-friendly stadium, Deutsch, a Seattle native, says the arena will present an intimidating presence to opponents due to being partially underground.
"It's like a pit. It's almost like a lair. The Kraken's lair you're going to come into." Deutsch added, "It's going to be like fans are on top of the ice. This is going to be, whether you are a fan saying 'I want to go experience this,' or you are the Krakens that are going to come, we are going to release fury on our opponents."
Speaking of fury, Deutsch mentioned he has already been hearing trash talk from nearby regional opponents. But the Kraken co-owner isn't backing down.
"The Kraken's not afraid of a Canuck or a Shark, let's just say that."
The U.S. Men's Curling Team shocked the world by winning gold at the Pyeongchang Winter Olympic Games last weekend. The team made history by becoming the first American curling team to win gold. Team members Joe Polo, Matt Hamilton, Tyler George, John Shuster, and John Landsteiner join us to talk about their victory.
James Ruth, senior director for Major League Soccer, and Mike LaBelle, the New York Red Bulls' first official Esports athlete, discuss the new EMLS Cup. The EMLS Cup is in partnership with FIFA 18 and kicks off April 5th.
The pro FIFA player, signed by New York Red Bulls, walked Cheddar through his training process. He says that gamers should avoid fast food the evening before!
The Hive's hosts Jon Kelly and Kristen Scholer discuss the latest news in politics, business, and technology. From Hope Hicks' sudden departure from The White House to the Kardashian's impact on social media, we have you covered.
Vanity Fair's Hive: We’re joined by the crew at Vanity Fair's Hive to discuss Hope Hicks' resignation. On Between Bells: TV reboot fever, and E!'s Seacrest problem. With Diply, The Hollywood Reporter, Zimbio, and more.
Tide made waves with its flurry of Super Bowl commercials.
One of those featured the beloved Old Spice Guy, Isaiah Mustafa, who stars in the Freeform series, 'Shadowhunters.' He stops by to tell us about the upcoming season of the show, and what "the man your man could smell like" actually smells like.
Adriaen Black is a made- to- measure luxury apparel company known for clothing some of the biggest names in sports.
Now, Founder Andrew Jang is launching a project to design custom interview attire for teens in New York City's YMCA College and Career Access Programs. Jang stops by with a few of his clients: Oakland Raiders Quarterback EJ Manuel, Jermon Bushrod of the Miami Dolphins, Eric Berry of the Kansas City Chiefs.
The directors of the new Netflix documentary series "Flint Town," Drea Cooper, Zackary Canepari, and Jessica Dimmock, discuss the new show. "Flint Town" follows the lives of several police officers in the troubled city of Flint, Michigan.
Spotify files to go public. Dick's will immediately stop selling assault rifles. President Trump meets with lawmakers on gun control. White House communications director Hope Hicks is resigning from her post. Facebook launching a new initiative to take on sites like LinkedIn and Glassdoor.
Olympians Jessie Diggins and Kikkan Randall made history at this year's winter games. The duo accomplished what no American woman had done before, capturing a medal in cross-country skiing. The pair share their experience in achieving gold in the team sprint free final.
