People show off their support for causes in a number of ways. Some post Facebook statuses, others attend events, and there might be a few people in your office who canvas the front of their laptop with stickers. Now, if you're a fan of buttons, you can invest in a digital upgrade that allows you to personalize your button each and every day.
Andrew Zenoff is the CEO and founder of Beam Authentic, a digital button company. Zenoff joins Cheddar to show off the new tech. Zenoff is not fearful of others in the wearable tech space because he bills his product as inherently different from Fitbit and even Apple watch.
The Beam Authentic button is completely digital. You can change the display as much as you want. Users can decide to wear pre-created images or design their own. Businesses can also take advantage of the button and do Beam Authentic button campaigns were consumers at an event can all sport the same design.
Ride share competitors Uber and Lyft both posted their fourth quarter earnings days apart from each other. Both companies have been trying to get back on their feet after taking some pandemic-related hits, but the Omicron variant had other ideas as the year came to a close, with each company taking a hit in ridership in December. Lance Ippolito, head trader at The Future of Wealth explains how Uber and Lyft measured up this earnings period and why Uber may still have an edge over the competition.
Parallel Systems has been selected to receive $4.5 million from the Department of Energy for an advanced testing program of its autonomous, battery-electric rail vehicles. The startup, which has raised more than $53 million to date, was founded by former SpaceX engineers to reimagine the rail system by creating a more efficient, decarbonized freight network. Matt Soule, Co-founder & CEO of Parallel Systems, joined Cheddar's Opening Bell to discuss what the company hopes to achieve.
