The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
Every few years, the Olympics roll around to prove that, yes, the world’s best athletes can jump farther, swim faster, and generally crush records that would’ve been impossible just a few decades ago. Take ski jumping - the world record has increased by well over 200 meters in fewer than 100 years. Responsible for this is a lot of intentional engineering of equipment and hills, but perhaps the biggest change is thanks to one act of human daring. Watch to find out how!
Add FIFA to the list of organizations announcing a break with Russia. The world soccer authority has suspended the nation from competing in the 2022 World Cup tournament, while the NHL also announced suspending business relations with Russia. Executive editor and senior writer at Sports Illustrated, Jon Wertheim, joined Cheddar News to discuss the rebukes. "I think a big element of this is, this is a way to really hit at Putin because we know how much this appearance of strength and the victory… often portrayed through sports, how much that means to him," he said. "This will bother him in a way that it might not bother other world leaders."
The Winter Olympics is slowly winding down with a lot of competition left. Boston Globe Reporter Nicole Yang, joined Cheddar to discuss more on what we can expect to see and some of the hiccups surrounding the games this year.
Rohit Ponnaiya, betting analysts for Covers.com, discusses the impact Juwan Howard's suspension will have on Michigan and dishes out his picks for Thursday's top college hoops contests.
Ryan Cochran-Siegl earned his silver medal 50 years after his mother won gold in the 1972 Olympic games. Coming in a close second in the men's Super-G, he was the first American skier to snag a medal at the Beijing games this year. J.D. Durkin sat down with Ryan to discuss the highlights from the games, his road to the Olympics, and how he's gearing up for his next shot at gold.
Ben Wittenstein, podcast host for Stadium, joins Cheddar Bets to break down his favorite win total bets for the last quarter of the NBA season. Ben also plays a round of Pick 6.
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Today, Apolo Ohno is much more than a former Olympian. He's an entrepreneur, sports analyst, speaker, and New York Times bestseller. His latest book, 'Hard Pivot,' is a guide for any person learning to adapt or wanting to reinvent themselves, just as Ohno did over a decade ago. Ohno joins Cheddar News to discuss.
