The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
SonixFox wins IPS 2 and donates 10k, the Game Award Nominees, Pokemon Let's Go, and big changes to Overwatch and Fortnite. Featuring NYXL Head of Business Development and Events Ben "MrBitter" Nichol, ReKTGlobal Esports VP Kevin Knocke, Cameron Davis, and Astro Gaming's Thadeous Cooper.
League of Legends World Championship, the Overwatch World Cup, and Serral's incredible victory at Blizzcon. Featuring
Unikrn CEO Rahul Sood, Aziz "Hax$" Al-Yami, and Kelsey Moser.
Amazon is reportedly looking to expand its foothold in live programming, with an eye on the 22 regional sports networks that Disney must spin off as part of its acquisition of 21st Century Fox. For Amazon, it would be the extension of a grand strategy that has been both simple and consistent: drive more Prime subscriptions.
PlayVS, a start-up created to build an infrastructure for high school esports, has announced a new Series B funding round of $30.5 million, led by Elysian Park Ventures, a firm that operates on behalf of the Los Angeles Dodgers ownership group. The new funding will also bring in new investments from Adidas, Samsung NEXT, and Plexo Capital, and angel investors include Sean “Diddy” Combs.
These are the headlines you Need 2 Know for Monday, Nov. 19, 2018.
Mike Sepso is a gilded name in esports. His latest win? The senior VP of Activision Blizzard was recently appointed a strategic partner of Overwatch team league New York Excelsior. And he also happens to be the leader of Major League Gaming, which he founded with partner Sundance DiGiovanni in 2002. But before he assumed his throne, Sepso conceived MLG during a single lazy summer when he and his partner were basking in the glory of their previous company, Gotham Broadband.
These are the headlines you Need 2 Know for Friday, Nov. 16, 2018.
These are the headlines you Need 2 Know.
Super Bowl Champion Darrell Revis is now the face of online bookmaker PointsBet's digital sportsbook, launching later this month. Revis and PointsBet CEO Johnny Aitken told Cheddar how they're trying to educate consumers about legal sports betting.
The Golden State Warriors' star-studded lineup and three championship rings over the last four seasons have been a major revenue driver for the team's business, but the next phase of growth will rely on local real estate, said the team's chief financial officer Jennifer Cabalquinto.
