The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
These are the headlines you Need 2 Know for Wednesday, Nov. 28. 2018.
Fortnite's Winter Royale is an Epic failure, Astralis secures yet another CS:GO championship, and the best Cyber Monday deals around. Featuring esports journalist Rod 'Slasher' Breslau and Team Liquid and HTC Esports designer Jason Pun.
Since a Supreme Court ruling in May, seven states have legalized sports betting ー and Adam Small, the CEO of gambling magazine USBets thinks Ohio, Virginia, Kentucky, and Louisiana may be next.
George Steinbrenner IV, the son of the New York Yankees co-chairman and grandson of the famous Yankee owner, told Cheddar how he wants to take the family business of winning to the race track.
These are the headlines you Need 2 Know for Tuesday, Nov. 27, 2018.
MLG co-founder Mike Sepso takes a seat at the podcast table for a discussion on the lazy summer that inspired MLG.
On today's show: the collapse of the H1Z1 Pro League, the announcement of the "League of Legends" European Championship, and "Fortnite"'s first open cash-prize tournament in the Winter Royale ー plus, PlayVS announces $30 million in funding. Featuring CEO of PlayVS Delane Parnell and DreamHack Global FGC Director Alex Jebailey.
Discussion of Smash Summit 7, Dreamhack Atlanta 2018, Red Bull Conquest, and Chris Pratt's Fortnite ads in Korea.
Featuring former NFL running back Ahman Green, Kelsey Moser, Amanda Stevens, and NYXL Product Dev Manager Samira Behrouzan
PUBG announces their global league for 2019, Red Dead Redemption 2 releases, and Riot faces down a lawsuit for workplace discrimination. Featuring Guy Blaze, ESL brand partnerships SVP Paul Brewer, and CEO of Electronic Gaming Federation Tyler Schrodt.
Alex Garfield re-enters esports, Cloud9 pulls off a miracle, Rocket League executes a win, and Z-Event raises 1 million euros. Featuring ESL SVP Brand Partnerships Paul Brewer, VP Pro Gaming Michal "Carmac" Blicharz, and Former MLB Professional Pitcher Jim Hoey V of Logitech G
