The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
These are the headlines you Need 2 Know for Friday, Dec. 14, 2018.
Ultimate Fighting Championship president Dana White says the mixed martial arts league's five-year deal with ESPN puts it in a position to go the distance despite declining linear television trends. "Everything is going digital. Cord cutting is real. It's happening and we see it in all aspects of the business, whether it's pay-per-view or television," White said in an interview with Cheddar Thursday.
Two-time Call of Duty World Champ JKap talked with Cheddar Sports about why he's so excited to play with his new team, eUnited, and his thoughts going into Black Ops 4's first major, CWL Las Vegas.
A group of former NFL stars is launching an alternative professional football league for the offseason that will give players and fans a financial stake in their team's success. “We looked for markets where there was not a professional team, but a big enough market to support a team,” Ricky Williams, former two-time All American and one of the founders, told Cheddar in an interview on Tuesday.
We journeyed to Las Vegas this weekend for two huge events: CWL Las Vegas and LoL All-Stars. Featuring interviews with Optic's Scump, Dashy, Karma, Crimsix, and CEO Hector Rodriguez, G2's Blazt, Flyquest midlaner Pobelter, Vitality midlaner Jiizuke, and journalist Travis Gafford.
We cover the Game Awards from the red carpet, Smash Ultimate releases, Black Ops 4's first tournament starts in Vegas, and Zane takes on the rest of the Cheddar Sports team in a Smash Ultimate 1v3 showdown. Featuring IMT, MIBR, and LA Valiant CEO Noah Whinston, CLG COO Nick Allen, and interviews with Dominique 'SonicFox' McLean, Imane 'Pokimane' Anys, Lia 'SSSniperWolf' Shelesh, and OWL commissioner Nate Nanzer.
These are the headlines you Need 2 Know for Tuesday, Dec. 11, 2018.
These are the headlines you Need 2 Know for Monday, Dec. 10, 2018.
Riot expands its collegiate efforts, Overwatch League hits the road, Fortnite Season 7 drops, and we open a whole lotta Rastakhan's Rumble packs. Featuring Esports Awards Broadcaster of the Year Clint 'Maven' Evans and Logitech G Esports Business Development Head Andreas Schicker.
These are the headlines you Need 2 Know for Friday, Dec. 6, 2018.
