The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
This year, CES marked a new partnership between gaming hardware maker Alienware and "League of Legends" developer Riot Games, a union that was a year in the making, according to the general manager at Dell's gaming arm, Alienware. "It actually started here a year ago," Azor told Cheddar at the Las Vegas conference on Wednesday. "That's where we first met."
Devon Still, a former defensive end for the Cincinnati Bengals, is sharing his personal playbook ー "Still in the Game," a self help-style manual for success. Still, who retired from the NFL in 2017, told Cheddar the new book revisits his most dramatic challenges ー most notably, his daughter's cancer diagnosis.
League of Legends' Korean scene has a new look. While the region's SK Telecom T1 has remained the dominant force in competitions, other contenders threaten its position. In particular, last season saw teams like Griffin and KT Rolster take advantage of a weakened SKT T1, which missed the Worlds Finals in 2018 for the first time in several years.
These are the headlines you Need 2 Know for Wednesday, Jan. 9, 2019.
TSM’s Fortnite pro Ali "Myth" Kabbani ignited a conversation last month about esports player unions when he suggested he might start one for the Fortnite community. But esports unions were on the mind of Stephen "Snoopeh" Ellis long before Kabbani pushed them into gamers' consciousness. “There’s a huge lack of education and awareness amongst players in the importance of taking their career seriously," Snoopeh told Cheddar Sports.
Esports fans tuning into Dwayne "The Rock" Johnson's new show on NBC, "The Titan Games," may be surprised to see a familiar face: Alex "Goldenboy" Mendez, who is more likely as a commentator for "Overwatch" or "Halo" than for an athletic obstacle gauntlet.
These are the headlines you Need 2 Know for Tuesday, Jan. 8, 2018.
These are the headlines you Need 2 Know for Monday, Jan. 7, 2019.
Will “wiill” Sims, in-game leader of the NobleGG team that recently qualified for the NPL preseason, started gaming as a League of Legends player in 2012. But his League of Legends skills didn’t foreshadow his later esports success. Sims talked with Cheddar Sports about his unlikely path from casual gamer to PUBG pro.
It's no secret that much of the popularity of Epic Games' smash hit Fortnite comes from its status as a free-to-play game. Now, Wedbush analyst Michael Pachter says two other surprising titles may make the switch: Overwatch and Call of Duty.
