The Players' Tribune is giving a platform to athletes, so they could tell their stories, and give fans a look into their personal lives.
With over 2,000 pro athletes already contributing, the sports media company is catching on quickly. Peter Gorenstein sat down with Jaymee Messler, co-founder and president at The Players' Tribune at the WPP Stream event to discuss the company's plans to disrupt the sports media landscape.
The Players' Tribune is giving athletes the chance to connect with their audience beyond the box score. One of the media platform's high-profile documentaries dives into the life of NBA star Isaiah Thomas and highlights the ups and downs of his wild year in the league. The "Book of Isaiah" shares how he dealt with tragedy and how he felt being blindsided by a trade.
The Players' Tribune is also trying to reimagine the traditional sports press conference. It will be debuting a new 30 minute Twitter show with live athletes holding a Q&A. On top of the new show, Messler also says that having Derek Jeter as a co-founder and board member has helped the company grow.
Here are the headlines you Need 2 Know for Tuesday, January 14, 2020.
In bringing esports to the big screen, IMAX President Megan Colligan said the company is trying to find new ways to make the most of movie theaters at times when ticket sales generally lag.
Here are the headlines you Need 2 know for Friday, January 10, 2020
Six-time NBA All-Star Paul George is promoting his Nike PG4s — and he says the new collaboration is different from any other sneaker that fans have seen on the court.
Even though TeamFight Tactics was initially released as a League of Legends game mode, it has become so much more. And is now a staple within the autobattler genre. Inven Global's Esports Journalist Tom Matthiesen joined us to give us a review of 2019 as well his thoughts for TFT's 2020 future.
Despite expanding into music festivals and other notable entertainment venues, Satisfi co-founder and CEO Don White says that sports remain the company's number one priority.
These are the headlines you Need 2 Know for Monday, January 6, 2020.
Former NBA commissioner David Stern, who died on New Year's Day, carved out his professional legacy by turning the league, and the sport of basketball, into a massive commercial success. But the hard-nosed executive also left behind lasting social impact with the decisions he made over the course of his three-decade tenure at the top, remembers David Levy, former president of the Brooklyn Nets and a friend of Stern.
DraftKings CEO Jason Robins said the company was looking to achieve three objectives: acquire SBTech, raise capital to fund launching in new states for sports betting, and go public.
A look back on the decade.
