*By Christian Smith*
The streaming service Philo is testing a suite of new features to make watching TV more interactive, said the company's chief executive, Andrew McCollum.
"We do believe that we can make TV a much more social experience, and that's going to be a big innovation we can bring to the product," McCollum said Wednesday in an interview with Cheddar. "It's something that really no one is doing right now, and it has never really been done before, and we want to get it right."
McCollum wouldn't give many details about the new features, or when they would be released publicly, but he said the company's employees were testing the new features on an employees-only version of the platform.
"We're thinking about how exactly we want to roll it out. We generally prefer to do things in smaller pieces so that we can kind of see how people are using it," McCollum said.
Philo already offers a "deep link" feature that allows its users to share links to specific parts of a video, and a simplified sign-in process that only requires your phone number. McCollum said it takes about 10 seconds.
He was one of dozens of TV, cable, telecom, and tech executives participating at The Pay TV Show this week in Denver, where participants were discussing innovations and strategies in television.
For the full interview, [click here](https://cheddar.com/videos/philo-plans-new-tech-innovations-for-streaming-service).
Sēkr, a mobile app that aims to improve and digitize the outdoor travel experience, announced this week that it raised a $2.25 million seed round. In the Sēkr app, users can get access to more than 50,000 campsites throughout the U.S. including the nation's largest database of free campsites. The company is saying it is on a mission to make every step of the planning experience for outdoor travel easier, safer, and more social. Breanne Acio, co-founder and CEO of Sēkr, and Jess Shisler, co-founder and COO, joined Cheddar News' Closing Bell to discuss.
Valentine's day is right around the corner and love is in the air....or right at your fingertips if you're on dating apps. Lox Club is the dating app that 'kind of hates dating apps.' If you're burnt out from awkward, cringe-worthy, and superficial dating app encounters, it might be time to join Lox Club. Austin Kevitch, CEO and co-founder of Lox Club, joins Cheddar News to discuss.
Elon Musk announced that he expects Starship to reach orbit in 2022. The SpaceX CEO delivered updates about the largest space vehicle to be constructed from its Texas facility. Jim Cantrell, CEO and co-founder at Phantom Space, joined Cheddar News to talk about the future of Starship. "I've always done wrong by betting against Elon," he said. "The one thing that I find very curious is it launches 100 metric tons into space, and last year, in the entire year, we launched 750. So, you know, with about seven launches, he could launch every satellite on Earth."
Sheri Bachstein, CEO of The Weather Company and GM of IBM Watson Advertising, joins ChedHER to discuss her successes in this role, and how she's helping women thrive in the c-suite.
Amid a string of recalls for their electric cars, Tesla is also facing a lawsuit over workplace discrimination. The electric automaker is being accused by California’s Department of Fair Employment and Housing of a pattern of racial discrimination against Black workers. Caleb Silver, Editor-in-Chief at Investopedia, joined Cheddar News to discuss the numerous technical and safety issues that led to the recalls and the allegations of systemic racist abuse at its Fremont plant. "Tesla disputes these claims, but still you can’t avoid the pattern," he said.
