The NFL's Philadelphia Eagles are entering a multi-year partnership with LifeBrand, a startup that specializes in social media background checks for personal and corporate brands.
LifeBrand uses AI-powered technology to perform "social media health checks" aimed at detecting and deleting posts that are potentially harmful to brands. The startup is headquartered not far from the City of Brotherly Love in West Chester, Pennsylvania.
"As social media becomes a big part of our lives and influences our day-to-day lives, I think the ability to do a little bit of a social media health check on your own social accounts can really help and quickly detect anything that might be potentially offensive or harmful," Catherine Carlson, senior vice president of revenue and strategy for the team, told Cheddar.
The agreement will begin with the NFL Draft. LifeBrand will receive naming rights to the Eagle Draft Room at the NovaCare Complex and the Journey to the Draft podcast. Lincoln Financial Field's Northeast Gate will also be renamed to LifeBrand gate.
Will the team use the technology on its own players? Carlson said that's still being worked out, but that employees and players in the franchise could probably benefit from a social media checkup.
"If you think about it, our players have a sizable social media footprint, as does the Eagles, and with that comes a really huge opportunity and responsibility," she said.
Fans will have the opportunity to use the technology as well.
"We'll also give fans the opportunity to do on-site, quick health scans of their social media accounts as they're coming to the stadium," Carlson said.
The process is voluntary and quick, but the city's famously prickly sports fans might not willingly submit their social media feeds to scrutiny.
Nvidia on Wednesday became the first public company to reach a market capitalization of $5 trillion. The ravenous appetite for the Silicon Valley company’s chips is the main reason that the company’s stock price has increased so rapidly since early 2023.
Chris Williamson, Chief Business Economist at S&P Global, breaks down September’s CPI print and inflation trends, explaining what it means for markets.
A big-screen adaptation of the anime “Chainsaw Man” has topped the North American box office, beating a Springsteen biopic and “Black Phone 2.” The movie earned $17.25 million in the U.S. and Canada this weekend. “Black Phone 2” fell to second place with $13 million. Two new releases, the rom-com “Regretting You” and “Springsteen — Deliver Me From Nowhere,” earned $12.85 million and $9.1 million, respectively. “Chainsaw Man – The Movie: Reze Arc” is based on the manga series about a demon hunter. It's another win for Sony-owned Crunchyroll, which also released a “Demon Slayer” film last month that debuted to a record $70 million.
The Federal Aviation Administration says flights departing for Los Angeles International Airport were halted briefly due to a staffing shortage at a Southern California air traffic facility. The FAA issued a temporary ground stop at one of the world’s busiest airports on Sunday morning soon after U.S. Transportation Secretary Sean Duffy predicted that travelers would see more flights delayed as the nation’s air traffic controllers work without pay during the federal government shutdown. The hold on planes taking off for LAX lasted an hour and 45 minutes and didn't appear to cause continued problems. The FAA said staffing shortages also delayed planes headed to Washington, Chicago and Newark, New Jersey on Sunday.
Boeing workers at three Midwest plants where military aircraft and weapons are developed have voted to reject the company’s latest contract offer and to continue a strike that started almost three months ago. The strike by about 3,200 machinists at the plants in the Missouri cities of St. Louis and St. Charles, and in Mascoutah, Illinois, is smaller in scale than a walkout last year by 33,000 Boeing workers who assemble commercial jetliners. The president of the International Association of Machinists says Sunday's outcome shows Boeing hasn't adequately addressed wages and retirement benefits. Boeing says Sunday's vote was close with 51% of union members opposing the revised offer.
