Every major business is trying to compete in the Amazon-driven marketplace and Petco is doing the same thing with the recent appointment of Brock Weatherby. The digital executive was appointed EVP of Strategic Innovations for the pet brand in April 2017.
Weatherby discusses changing the digital strategy to introduce apps that already exist and integrate them into the Petco experience as additional services for pet owners. Under Weatherby, Petco purchased PupBox , a subscription service that delivers customized products for your pet.
The brand also introduced another service called Heads & Tails by Petco, which allows pet owners to take photos and upload them to receive a gift card that they can donate to pets in need. Weatherby says these digital strategies are ways for consumers to interact with the brand and drive awareness into the brick and mortar stores as well.
CES 2024 starts this week in Las Vegas. It's set to feature swaths of the latest advances and gadgets across personal tech, transportation, health care, sustainability and more. Here's a list of the coolest announcements so far.
Astronauts will have to wait until next year before flying to the moon and another few years before landing on it. NASA on Tuesday announced the latest round of delays in its Artemis moon-landing program.
The Biden administration has enacted a new labor rule that aims to prevent the misclassification of workers as independent contractors. The labor department rule going into effect Tuesday replaces a scrapped Trump-era standard that lowered the bar for classifying employees as contractors
The KC-46 was to be the ideal candidate for a fixed-price development program. Instead, it has cost Boeing billions, and made industry wary of such deals.
Dave Long, CEO and Co-Founder of Orangetheory Fitness joins Cheddar to chat trends in the industry for 2024. He updates us on the company's plans to expand and what the state of the economy has meant for business.
One of the world's largest renewable energy developers will be getting hundreds of wind turbines from General Electric spinoff GE Vernova as part of a record equipment order and long-term service deal.
A moon landing attempt by a private US company appears doomed because of a fuel leak on the newly launched spacecraft. Astrobotic Technology managed to orient the lander toward the sun Monday so its solar panel could capture sunlight and charge its onboard battery.
Treasury Secretary Janet Yellen has announced that 100,000 businesses have signed up for a new database that collects ownership information intended to help unmask shell company owners. Yellen says the database will send the message that “the United States is not a haven for dirty money.”
