Personalized Vitamins Delivered Right to Your Door
Jason Brown, CEO of Vitamin Packs, discusses how his company can deliver improved health right to your door. Vitamin Packs is a start-up subscription service that delivers personalized vitamins to consumers once a month.
Brown explains the company takes customers' personal information into account, including any and all medications. He says the general vitamin business started as snake oil but is now nearing pharmaceutical grade.
Vitamin Packs raised $3.8 million in its first round of funding and just shipped its 5000th order. While a majority of first-time users still come from social media and PR posts, word of mouth is becoming crucial to Brown's business model.
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The FDRA is a trade association that supports nearly 500 brands worldwide including Nike, Adidas, Walmart, and Target and represents over 90% of US shoe sales.
Lead Analyst at TVREV, Alan Wolk, joins Cheddar to discuss the latest in media and business news, including why business at the box office may be slowing down.