As if there weren't enough streaming platforms to choose from, Paramount+ and Showtime are giving customers another option to consider.
The two entities are merging to form Paramount+ with Showtime, a move that will integrate all of the premium cable network's content into a premium streaming tier on Paramount+. With more households cutting their cable cords, integrating content onto a streaming platform will allow more eyes on Showtime's content, Bob Bakish, Paramount CEO, said in a statement.
"Now, with SHOWTIME's content integrated into our flagship streaming service, and select Paramount+ originals joining the linear offering, Paramount+ will become the definitive multi-platform brand in the streaming space -– and the first of its kind to integrate streaming and linear content in this way," he said.
Chris McCarthy, president and CEO of Paramount Media Networks and Showtime, said that investments will be diverted away from unsuccessful projects to clear a path for the cable network's hit shows to reach a global audience.
"As a part of Paramount+, we can put more resources into building out the lanes that have made the SHOWTIME brand more famous, as well as turning our hit shows into global hit franchises," he said.
More information on the merger is expected to be revealed in the coming weeks. Paramount Global, parent company of Paramount+, is set to report earnings on February 16.
Much like all the upheaval shaking the world, the huge swings rocking Wall Street may feel far from normal. But, for investing at least, this is normal.
Joe Cecela, Dream Exchange CEO, explains how they are aiming to form the first minority-controlled company to operate an exchange in U.S. history. Watch!
A Michigan judge is putting sponges in the hands of shoplifters and ordering them to wash cars in a Walmart parking lot when spring weather arrives. Genesee County Judge Jeffrey Clothier hopes the unusual form of community service discourages people from stealing from Walmart. The judge also wants to reward shoppers with free car washes. Clothier says he began ordering “Walmart wash” sentences this week for shoplifting at the store in Grand Blanc Township. He believes 75 to 100 people eventually will be ordered to wash cars this spring. Clothier says he will be washing cars alongside them when the time comes.
