Michael Markesbery, Co-founder and CEO of OROS, discusses his company's plan to disrupt the outerwear market through its use of aerogel technology, typically used by NASA for its spacesuits. Markesbery talks how OROS separates itself from high-end competitors like Canada Goose.
OROS jackets use what the company calls SolarCore technology. That's made of the same aerogel used in spacesuits for warmth. Markesberry says that what separates the jackets from Canada Goose and other goose down coats is their thinness.
Irrigreen, an irrigation system startup that develops robotic sprinkler systems for homeowners and recently, recently secured $15 million in seed funding. Shane Dyer, CEO and co-founder of Irrigreen, joined Cheddar News to explain the benefits of the company's system that saves water with less equipment.
