*By Jacqueline Corba* Bitcoin soared back above the [$8,000 mark this week for the first time since May](https://cheddar.com/videos/reddit-co-founder-on-the-state-of-cryptocurrency). The surge comes as more institutional investors look to grab a piece of the still-emerging crypto market. "From a stored value perspective I'm a Bitcoin maximalist," [Fin co-CEO and co-Founder Sam Lessin](https://cheddar.com/videos/tech-entrepreneur-sam-lessin-authors-childrens-book-on-bitcoin) told Cheddar's Crypto Craze Thursday. "If you look at the broader blockchain and crypto ecosystem, I don't think people fully appreciate how deeply big a deal it is to have an immutable ledger globally." Lessin, who served as a vice president of product management at Facebook from 2010 to 2014, joins fellow Facebook alum Anthony Pompliano in his bullish outlook on Bitcoin, the largest digital currency by market cap. "I've got a high degree of confidence that at some point in the future its going to hit $50,000. And I've got some degree of confidence that it will be by the end of this year," Pompliano, who now runs Morgan Creek Digital Assets, told Cheddar. The factors driving the value up? Human psychology, speculation around a [cryptocurrency ETF](https://www.coindesk.com/bitwise-proposes-etf-for-top-10-cryptos/), and growing institutional interest, said Pompliano. Facebook itself even wants in on crypto. In May, [Cheddar reported Facebook is developing its own digital currency](https://cheddar.com/videos/facebook-plans-to-create-its-own-cryptocurrency-2). "I have a lot of respect for the Facebook team," said Lessin. "What they have is a fundamental networkーthe biggest one ever in the history of the world connecting people." He called a Facebook move toward crypto an "obvious play." For full interview, [click here] (https://cms.cheddar.com/videos/VmlkZW8tMjExNzY=).

Share:
More In Technology
ClickUp CEO on $400M Fundraise for the All-in-One Productivity Platform
Project management platform ClickUp raised $400 million in Series C funding this week, and founder and CEO Zeb Evans joined Cheddar's "Closing Bell" to talk about taking the added funds to help make the workplace more efficient by being a one-stop-shop for office needs. He also discussed a growing demand for his company's services during the pandemic as companies seek solutions to keep their employees on the same page.
Why Metaverse Real Estate Is Selling For Millions
How much real money would you pay for a virtual plot of land? Developing technology is introducing everyone in the real world to new, virtual worlds, like Decentraland. In this metaverse economy, users are buying virtual real estate at high value – and it’s not just the average Joe that’s looking to invest. Company's like Facebook are betting big.
Dating App Hinge Rolls Out Voice Prompt Feature to Showcase User Personality
The dating app Hinge says it's taking online dating to the next level by introducing a voice prompt feature for profiles. Michelle Parsons, chief product officer, joined Cheddar to talk about providing the question prompts for users to make accounts more personable in their own voice. She also went into how much the pandemic has had an impact on engagement.
Assessing Shiba Inu and Dogecoin as Crypto's Meme Coin War Heats Up
Tonya Evans, professor at Penn State Dickinson Law, joined Cheddar to talk about the meme coin war flaring up between the Shiba Inu and Dogecoin tokens. She noted that one of the most fascinating takeaways from the crypto craze is the "power of community" being able to manipulate market prices. Evans also talked about the rising number of coins coming to market and how to assess if they are worth investing in.
Expanding Genetic Testing for Women Everywhere
Nicole Lambert, President at Myriad Genetics joins ChedHER to discuss how to expand access to genetic testing for all women, and how her experience as a 'pre-vivor' motivates her role in the industry.
Facebook Rebrands to Meta, Gives a Glimpse into Internet of the Future
Social media giant 'Facebook' has rebranded itself as 'Meta' in a move that has many talking about the motive behind the timing of the announcement as the company finds itself getting negative press almost daily. Editor In Chief of Investopedia Caleb Silver breaks down the change and how the vision of Meta and the Metaverse could change the future.
Shopify Q3 Earnings Fall Short of Estimates
Third quarter Shopify earnings fell below expectations in both revenue and earnings per share. Though the e-commerce retailer has seen growth in partnerships with Target and Spotify, as well as adoption of a buy now, pay later payment option, Hatem Dhiab, Managing Partner at Gerber Kawasaki explains the impact that ongoing supply chain issues have had on Shopify's bottom line.
Load More