The 2018 Winter Olympics are officially underway after the opening ceremony Friday. The big story so far for the American team: the controversy over the flag bearer.
World-renowned luger Erin Hamlin was chosen to carry the U.S. flag after a coin toss broke the tie between her and speed skater Shani Davis. The eight U.S. winter sport federations voted 4-4 for Hamlin and Davis. After the coin toss result was announced, Davis took to Twitter saying it was "dishonorable."
Davis did not attend the Opening Ceremony. Matt Foley, sports reporter at OZY, explains that Davis was not originally planning to attend due to training conflicts but said he would make an exception if he was chosen as flag bearer.
Brand consultant Allen Adamson said the companies that don't speak up in the age of social media, are doomed to become irrelevant. That's the bet Nike is making with its new campaign.
Nike's decision to tap Colin Kaepernick as the new face of the 'Just Do It' campaign is inspiring some and offending others. Mashable's Marcus Gilmer joins Cheddar to discuss how the new deal came together.
When the NFL season kicks off Thursday, the league will have a new official pizza partner. Pizza Hut executives Marianna Radley and Artie Starrs announced new deals for fans and what it hopes to get from the partnership.
Nike shares were lower after the company announced it would feature Colin Kaepernick as part of its new ad campaign. #NikeBoycott trended on Twitter as users showed themselves destroying Nike apparel.
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Maryann Turcke, the COO of the NFL, is the highest ranking woman in professional sports leadership. She talks to Cheddar about gender inequality in the industry and what she's doing to reach a younger audience that's cutting the cord.
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After criticism from the French tennis federation that her much-loved "catsuit" was disrespectful to the sport, Serena Williams took the court at the U.S. Open in a tutu -- and blew open a conversation long-asked in offices everywhere: just what is "work appropriate attire"? Vanessa Friedman, fashion critic for the New York Times, said it's about time.
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Three-time Stanley Cup champion Martin Brodeur is returning to the sport to head business development for his former team, the New Jersey Devils.
