OKCupid is giving new meaning to the phrase "DTF" in its first-ever advertising campaign. Chief Marketing Officer Melissa Hobley joins Cheddar to discuss why she thinks dating deserves better, and what the company is doing about it. The platform is using the acronym to convey that the search for a potential partner should be about more than sex.
Hobley reveals how she thinks the national cultural and political conversations have changed the dating game. The site just added 14 political questions to its general questionnaire. She breaks down the correlation between people's political leanings and their success on the platform.
Finally, we get a sense of what the site is learning from its user data. The DTF campaign reflects that fewer than 10% of users say sex is the best part of dating. Over 80% of members say they're looking for more meaningful experiences from dating.
Fat Bear Week 2023 is kicking off in Alaska.
Feltz Bagels is a pop up shop in New York so watch out before you take a bite.
The Nobel Prize in literature has been awarded to Norwegian author Jon Fosse.
A new pop-up is recreating Elvis Presley's famous living room from Graceland and will be in New York on Thursday and Friday. Kevin Kern, vice president of public relations with Memphis Tourism, joined Cheddar News to explain what pieces are in the recreated room, including a drink inspired by the King of Rock 'n Roll.
With the annual Beauty CEW Awards in tow, Brittany Lo, founder of Beia Beauty, joined Cheddar News to show and demonstrate some of her company's sensual care products. Beia Beauty is a finalist in the sexual wellness category.
A Texas county commissioner is facing a possible felony charge in Nebraska after accidentally shooting his 12-year-old grandson during a wedding he was officiating.
Jurassic Park and Lego are partnering for a movie.
Police in Iowa helped rescue an owl stuck in a soccer net.
A self-described gangster who police and prosecutors say masterminded the shooting death of Tupac Shakur in Las Vegas in 1996 made his first court appearance Wednesday on a murder charge.
Staying on top of your personal spending shouldn't be as complicated as you think. Lazetta Braxton, a certified financial planner, joined Cheddar News to provide tips on how to track that spending, such as grouping expenses into different categories.
