OKCupid is giving new meaning to the phrase "DTF" in its first-ever advertising campaign. Chief Marketing Officer Melissa Hobley joins Cheddar to discuss why she thinks dating deserves better, and what the company is doing about it. The platform is using the acronym to convey that the search for a potential partner should be about more than sex.
Hobley reveals how she thinks the national cultural and political conversations have changed the dating game. The site just added 14 political questions to its general questionnaire. She breaks down the correlation between people's political leanings and their success on the platform.
Finally, we get a sense of what the site is learning from its user data. The DTF campaign reflects that fewer than 10% of users say sex is the best part of dating. Over 80% of members say they're looking for more meaningful experiences from dating.
Patricia Napier-Fitzpatrick, president of The Etiquette School of New York, shares some tipping tips so that you don't come off as a Scrooge.
Sam Raimondi shows you how to make a beautiful rustic wreath for the holiday season.
Marissa Silva, editor-in-chief of The Toy Insider, joined Cheddar News to provide gift ideas for your furry loved ones ahead of the holidays.
Musicals have been tough sells in theaters in recent years, so much so that Warner Bros. downplayed the song and dance elements of “Wonka” in trailers. Instead, the studio emphasized Chalamet, the 27-year-old actor.
Barbara Streisand will receive the Lifetime Achievement Award at next year's SAG Awards.
Cher opened up to Kelly Clarkson about being excluded from the Rock & Roll Hall of Fame.
Nicki Minaj revealed that she turned down a request from Kanye West to clear her verse so he could release her collaboration.
Peacock shared the trailer for the second season of the celebrity competition show, 'The Traitors.'
Women outnumber men in the largest urban counties east of the Mississippi River, along the Eastern Seaboard and in the Deep South, while the West skews male, according to data released last week from the 2022 American Community Survey 5-year estimates.
A giant panda at the Beijing Zoo had a lot of fun playing in the snow this week.
Load More