OKCupid is giving new meaning to the phrase "DTF" in its first-ever advertising campaign. Chief Marketing Officer Melissa Hobley joins Cheddar to discuss why she thinks dating deserves better, and what the company is doing about it. The platform is using the acronym to convey that the search for a potential partner should be about more than sex.
Hobley reveals how she thinks the national cultural and political conversations have changed the dating game. The site just added 14 political questions to its general questionnaire. She breaks down the correlation between people's political leanings and their success on the platform.
Finally, we get a sense of what the site is learning from its user data. The DTF campaign reflects that fewer than 10% of users say sex is the best part of dating. Over 80% of members say they're looking for more meaningful experiences from dating.
Jeffrey Yin, chief financial officer of Artsy, and artist Trevor Paglen explained how AI is expanding the tools that can be used to add new depth to the industry.
A former neonatal nurse convicted of murdering seven babies in her care and trying to kill six others at a hospital in northern England was sentenced Monday to life in prison with no chance of release by a judge who said she was cruel, cunning and callous, and acted with “malevolence bordering sadism.”
The U.S. Open isn't just about the tennis - it has also become a scene for foodies. Chef Melba Wilson, who will be among the top experts serving up delicious bites for more than 700,000 fans, walks us through how to make her special spring rolls.
The DC superhero film “Blue Beetle” led weekend ticket sales with an estimated $25.4 million, according to studio estimates, dethroning “Barbie” from the top spot after a record-setting run that left movie theaters colored pink for a month.