Turbulent oil prices dropped to the low $30s on Thursday, falling to 16-year lows just hours after President Donald Trump announced a 30-day ban on travel from more than two dozen countries in Europe in an attempt to stem the spread of coronavirus. 

Brent crude oil, the benchmark for global prices and for U.S. gasoline prices, had declined to nearly $33 a barrel as of midday Thursday, down from a one-day peak of $36 reached just an hour before Trump began his live remarks from the Oval Office. 

West Texas Intermediate, the bellwether for U.S. shale oil production, saw a similarly dramatic drop, from $33.48 an hour before the president’s remarks Wednesday evening to close to $30 by the next afternoon. 

Both Brent and WTI have seen their market values plunge by roughly a third from last week alone. Each is fetching less than half of what it was earning at the start of the year barely three months ago. 

'The next 10-14 days are going to be pretty rough,' said Steven Kopits, managing director of Princeton Energy Advisors. 'There are going to be reversals here – big ones – almost on a daily basis: up 10-15 percent one day, then dropping again. So it's going to be really a rollercoaster ride without any real stability figure through at least next weekend.'

The plunging prices mirror similar slides in airline stocks: American Airlines and United Airlines have seen their market values decline by roughly 45 percent since the start of the year. Alaska Airlines’ stock price has tumbled by more than a third, while Delta, JetBlue, and Southwest have lost about a quarter of their respective market values.

Budget carrier Frontier Airlines on Thursday was offering up to 90 percent off on its domestic flights.

For both oil and airlines, the travel ban on Europe worsens the sudden drop-off of global demand sparked by the COVID-19 pandemic, which has spurred countries across the world to institute restrictions on travel, tourism, and shipping. 

But greatly exacerbating the crisis, the oil sector, in particular, is also now drowning in an oversupply of crude, a deluge unleashed by the eruption of a price war between Saudi Arabia and Russia. 

The two countries, the world’s No. 2 and No. 3 oil producers behind the U.S., failed last weekend to renew an agreement on production cuts that had helped shore-up flagging prices. In response, Saudi Crown Prince Mohammed bin Salman announced a surprise price cut and a sudden increase in production in a move widely seen as an attempt to both grab market share and punish Moscow by torpedoing the oil prices that both Saudi Arabia and Russia depend on for revenue. 

Oil prices quickly began to nosedive. The pain is particularly pronounced among U.S. oil and gas producers, who rely on techniques such as hydraulic fracturing – or fracking – and horizontal drilling to extract fossil fuels from porous shale rock formations deep underground, which are more expensive than conventional drilling. 

The biggest players in the U.S. shale oil industry, such as Occidental Petroleum and Continental Resources, have seen their market values drop by as much as 50 percent. Job losses in the sector are expected to reach tens of thousands. If benchmark oil prices fall to $26-28, not seen since February 2016 after Saudi Arabia last ramped-up production to grab market share, producers may be forced to shut-in their wells and stop extraction altogether.

'We're pretty close to that here,' Kopits said. 'If the Saudis persist in this policy for an extended period of time, we will be seeing out-and-out bankruptcies in the shale sector in significant numbers. Things are really dire if you have to shut-in your production.'

Without an agreement between Russia and Saudi-led OPEC – a partnership often referred to as OPEC-plus – consulting firm Rystad Energy warned Wednesday that prices could fall even further into the low-$20s. 

'The global oil market has lost its regulator and now only market mechanisms can dictate the balance between supply and demand,' Espen Erlingsen, Rystad’s head of upstream research, said in a statement.

Nonetheless, Airlines 4 America, the main trade group for U.S. airlines, praised the administration’s moves in a statement Wednesday evening. 

'We commend President Trump for continuing to take decisive action to protect the health and well-being of the American people. For U.S. airlines, the safety of our passengers, crew and cargo is – and always will be – our top priority,' A4A President and CEO Nicholas Calio said. 'The unforeseen outbreak of the coronavirus has directly impacted the U.S. airline industry, which is critical to the U.S. and global economies. This action will hit U.S. airlines, their employees, travelers and the shipping public extremely hard. However, we respect the need to take this unprecedented action and appreciate the Administration’s commitment to facilitate travel and trade.'

Share:
More In Business
Crypto Prices Plummet, Wiping Out $1 Trillion In Global Value
The value of most cryptocurrencies have plummeted in recent months since reaching all-time highs in November, wiping out more than $1 trillion in value globally. The steep crash has some talking about the possibility of a crypto winter, a term referring to a prolonged bearish period where asset prices persistently fall over many months. This all comes as the Fed is expected to raise interest rates, and the Biden administration is working on an executive order to regulate Bitcoin and other assets. Josh Goodbody, COO of Qredo, joined Cheddar's Opening Bell to discuss the crypto crash, and how the industry might recover from it.
Logitech CEO On Earnings, Growth Opportunities In 2022
Logitech posted better-than-expected earnings in its third quarter, reporting sales of $1.63 billion dollars, down 2% from the year ago quarter, but well ahead of the Wall Street consensus of $1.48 billion dollars. The PC and gaming peripherals company also raised its annual guidance for both sales and profitability. Bracken Darrell, Logitech CEO, joined Cheddar to break down his reaction to the results, how the pandemic played a role in its growth, and where he wants to take the company next.
Starbucks To Report Earnings Amid Unionization Push, Labor Shortage
Starbucks is scheduled to report its fiscal first quarter 2022 earnings Tuesday, February 1 after the bell. The coffee giant is expected to report revenue of nearly $8 billion and earnings per share of 79 cents. Starbucks has seen a solid recovery in demand since the beginning of pandemic lockdowns, but is now facing a unionization push, labor shortage, and the Omicron variant. Thomas Hayes, chairman of Great Hill Capital, joined Cheddar's Opening Bell to give a preview of Starbucks earnings.
GM To Report Earnings As Chip Shortage, Production Problems Continue
GM is scheduled to report its Q4 earnings after the bell on Tuesday February 1. Wall Street expects a miss as the automaker navigates the global chip shortage, which has hit car sales hard. Investors are looking for an update on production, as well as outlook for the electric vehicles that GM is investing billions to bring to market. Karl Brauer, executive analyst at iseecars.com, joined Cheddar to give a preview of the automaker's report.
Streaming Giants Struggle to Retain Subscribers Following Big Releases
Recent data reveals that streaming giants are struggling to retain subscribers in the months following a major release. According to data from Antenna, subscriber trends show that users will subscribe to a given streaming service just to watch a particular show, and then cancel those subscriptions shortly after. This comes as the streaming space continues to heat up as new entrants crowd the space. Jon Christian, Founding Partner + Digital Supply Chain Leader at OnPrem joined Cheddar's Opening Bell to discuss.
United Airlines to Open Flight Academy amid Pilot Shortages
As airlines continues to face massive pilot shortages, United Airlines is opening a training academy for future pilots. United projects that the academy will train around 5,000 new pilots by 2030. David Slotnick, Senior Aviation Business Reporter at The Points Guy joined Cheddar's Opening Bell to discuss.
Markets Open Mostly Higher to End Wild Week on Wall Street
Stocks opening mostly higher to close out a wild week on Wall Street. It comes as investors continue to digest comments from the Federal Reserve, as well as the latest slew of earnings. Gene Goldman, Chief Investment Officer at Cetera, joined Cheddar's Opening Bell to discuss.
Load More