*By Britt Terrell*
Hit MTV shows like Daria, The Real World, and Aeon Flux are all getting a reboot for streaming platforms like Netflix, Hulu and Apple.
And they're all coming out of a new venture, 'MTV Studios,' which launched this week as the network looks to tap into the growing trend of 'Nostalgia TV'.
"There are so many people vying for everyone's time and money and attention," said Jessica Derschowitz, senior digital news editor at Entertainment Weekly. "You have the choice of pitching a new show that may or may not hit, or you can say, 'Hey guys, we're going to bring back Jersey Shore with the original cast,' that's what's going to get people's attention."
And the MTV titles aren't the only ones to get new life.
"Take a look at 'Queer Eye' which is a show that aired on Bravo back when it was in its original incarnation," Derschowitz said. "You take a property that people know and you're rebooting it, but it's giving it a more relevant, modern sort of twist."
MTV Studios' strategy could help further grow viewership. According to [Deadline](https://deadline.com/2018/06/mtv-studios-daria-made-real-world-aeon-flux-revivals-1202414792/), prime time viewership is up 21 percent from last year, making it the fastest-growing network on TV. Growth is even stronger in the streaming space, up 83 percent so far in 2018 with nearly 3 billion streams this year.
For the full interview, [click here](https://cheddar.com/videos/mtvs-return-to-nostalgia).
Sheri Bachstein, CEO of The Weather Company and GM of IBM Watson Advertising, joins ChedHER to discuss her successes in this role, and how she's helping women thrive in the c-suite.
Cate Luzio, CEO and Founder of Luminary, joins ChedHER to discuss how Luminary is supporting women at all stages of their career journeys, and the upcoming Chase for Business Fellowship to support business owners.
In an effort to fight climate change several corporations have vowed to work to fight climate change by 2030. They say the goal is to reduce carbon emissions by 40% or even close to 100%. However, according to a new study, many of these companies are not actually practicing what they preach. Tom Egger, senior lecturer at Emeritus at the University of Wisconsin, joins Cheddar News to discuss more.
'Jeen-Yuhs: A Kanye Trilogy' dives into over 20 years of the icon himself, Kanye West. The trilogy is described as 'an intimate and revealing portrait of Kanye West's experience, showcasing both his formative days trying to break through and his life today as a global brand and artist.' Cheddar news sat down with directors of the documentary and long-time friends of Kanye, Chike Ozah and Clarence "Coodie" Simmons, to discuss the project.
The Super Bowl is only a few days away, and the game is currently tracking to be the most expensive one ever.
Gametime, a website and app for last-minute tickets, says the average ticket price for the NFL's championship game is $9,502.50, with the most expensive seats costing nearly $38,000. That's a far cry away from the average ticket price of the first-ever Super Bowl in 1967, which was only $12. The average ticket price increased by more than $8,000 in just the past decade. Matt Rados, Senior Operations Manager at Gametime, joins Cheddar News' Closing Bell to discuss.
At-home medical labs company Getlabs raised $20 million in a Series A round, led by Emerson Collective and the Minderoo Foundation. Getlabs aims to be the boots-on-the-ground partner to telehealth. The company says more than 70% of medical decisions still require collecting diagnostic tests in person, and that it fills that void by delivering health care directly to their patients' homes. Founder & CEO of Getlabs Kyle Michelson joined Cheddar News' Closing Bell to discuss.
Sting has sold his catalog of more than 600 songs for $300 million to Universal Music. The deal gives the label the rights to all of his work, including “Every Breath You Take," as well as all future royalties.
Miller Lite is opening the first branded bar in the metaverse, by way of Decentraland, as a way to advertise during the Super Bowl this year without buying an expensive TV commercial slot. Sofia Colucci, global vice president of Miller Family of Brands, joined Cheddar to talk about the new marketing concept. "We have a lot of great partnerships with NFL teams throughout the year but were shut out of advertising during the Super Bowl game, so this pushes us to think creatively and also think of what feels really relevant right now," Colucci said. "There's no question that there's a lot of excitement with the metaverse, and we wanted to participate but in a way that felt right for Miller Lite."
Kalle Marsal, Chief Operating Officer at PetDx, joins Cheddar Innovates to discuss how next-generation sequencing technology is being used to detect cancer in pets early.
