*By Conor White*
With the Cambridge Analytica scandal barely behind it, Facebook is suspending another data firm for its use of user data.
The company is investigating Boston-based Crimson Hexagon for possible ties to a Kremlin-linked Russian nonprofit and the U.S. government.
But Michael Nuñez, Deputy Tech Editor for Mashable, [thinks there's an important public-private distinction.](https://mashable.com/2018/07/20/facebook-suspends-crimson-hexagon/)
"In this case, what \[Crimson Hexagon\] has done is actually take public posts, so this is stuff that people had allowed the public to have access to."
As Nuñez noted, Crimson Hexagon hasn't violated any of Facebook's rules, per se. Cambridge Analytica, on the other hand, was dumped after [extracting](https://www.theguardian.com/uk-news/2018/mar/26/cambridge-analytica-trump-campaign-us-election-laws) private user data and allegedly violating U.S. law by unfairly influencing the 2014 and 2016 election cycles.
But Nuñez warned, this could be just the beginning.
"I question whether \[Facebook\] has any grip on how many companies are out there like this," he said. "The tricky part about this is once the data leaves Facebook's platform, once a company siphons this off of Facebook using their API, then it's really hard for Facebook to know where that data is going."
Despite the latest news, Nuñez said it will take a lot more bad news to cripple the resilient social media giant.
"The trove of data is still there, they still have two billion users that any advertiser can access at any point, so I think it's going to take a lot to derail the company," he said.
The Cambridge Analytica scandal broke late in the first quarter, so had limited impact on the company's last earnings report. Facebook releases second quarter results on Wednesday.
For the full interview, [click here](https://cheddar.com/videos/facebook-suspends-another-data-firm).
A bipartisan bill introduced by U.S. Senators Amy Klobuchar (D-MN) and Cynthia Lummis (R-WY) aims to tackle the spread of misinformation on social media platforms, as well as the addictive nature of the sites and negative mental health impacts they have on users. The 'Nudge Act' would require studies to find and compile potential interventions that platforms could use to encourage people to think before they share a post, or log off after spending too much time on an app. The FTC would create rules based on these findings, and hold the platforms accountable. But will it work? Jesse Lehrich, co-founder of Accountable Tech, joins Closing Bell to discuss the bill, whether real results and regulations could come from it, and more.
A.I.-based entertainment company, Deedub, recently raised
$20 million in a Series A round, led by Insight Partners. Deepdub uses A.I. technology to automate the dubbing process for foreign-language movies or TV shows, while using actors' original voices. The company says it can take just two to three minutes of data from an actor's voice and transform the voice into a different language. The funding comes as foreign-language films and shows like Netflix's 'Squid Game' have recently become more popular with audiences in the U.S. and around the world. Oz Krakowski, Chief Revenue Officer at Deepdub, joins Cheddar News' Closing Bell to discuss.
Energy Vault, the company developing sustainable, grid-scale energy storage solutions, is now trading on the New York Stock Exchange following the completion of its business combination with Novus Capital Corporation II. Energy Vault develops sustainable, grid-scale energy storage solutions designed to advance the transition to a carbon free, resilient power grid. Robert Piconi, co-founder and CEO of Energy Vault, joins Cheddar News' Closing Bell to disucss.
A new mobile app has launched just in time for Valentine's Day. Our.Love bills itself as an A.I.-powered, gamified, relationship wellness app for couples. The app is set in what the company calls the Coupleverse, a virtual world where each couple can build a virtual relationship home as they also build their real-world relationship. Founder and CEO Tal Zlotnitsky joined Cheddar to discuss how the app works. "The concept behind Our.Love is to give people the opportunity to understand where they stand in their relationship through very simple metrics that we provide within the app that will help them in real-time, see where they stand, see where their partner is, and be able to get closer together," he said.
Alyson Wilson, VP of Brand Innovation at Alo Yoga, joins Cheddar News to discuss the yoga apparel company entering the metaverse and teaming up with Spring Studios for New York Fashion Week.
