MoneyGram and Ripple testing bank transfers of the XRP cryptocurrency. Fortune Staff Writer Jeff John Roberts explains why this partnership is so significant.
"Unlike Bitcoin or Ethereum, it (Ripple) is centrally controlled," explains Roberts. "This is Ripple's moment of truth because people are speculating on XRP." With transaction fees so high for Bitcoin, some investors are seeing Ripple as a good alternative.
"Ripple is at the forefront of blockchain technology and we look forward to piloting xRapid," MoneyGram CEO Alex Holmes said Thursday. In the release announcing this partnership, both Ripple and MoneyGram promoted the efficiency and speed of this digital currency.
Long before beleaguered billionaire Elon Musk purchased Twitter in October, he had set his sights on Tesla, the electric automaker where he serves as CEO and from which he derives most of his wealth and fame.
Janet Balis, EY Marketing Practice Leader, and Charisse Hughes, Chief Brand and Advanced Analytics Officer, Kellogg’s, join Cheddar News at CES in Las Vegas to discuss the importance of investing in your brand in the face of recession fears, the biggest challenges that CMOs are facing today, and where opportunity can be found in the adversity.
Cheddar News dove deep into the world of viewing content and looks into the future of the next generation of projectors and aromatic ways to watch your shows.
