James Ruth, senior director for Major League Soccer, and Mike LaBelle, the New York Red Bulls' first official Esports athlete, discuss the new EMLS Cup. The EMLS Cup is in partnership with FIFA 18 and kicks off April 5th. LaBelle explains he never thought he'd be a member of an MLS team, and definitely not as an Esports athlete. LaBelle says his parents told him he was wasting his time playing video games. Ruth says MLS has been working on this idea for a long time. 65% of MLS fans say FIFA helped grow their interest in the sport.

Share:
More In Sports
Orangetheory Empowers Fitness Buffs With Data
Orangetheory Fitness may have the signature buzz of a workout fad, but CEO Dave Long has a plan to ensure the longevity of the fitness franchise ー and of its members. His idea? Data.
NBA Star Stephen Curry Wants to be an Innovator in Basketball and Business
Golden State Warrior Stephen Curry has added a fourth title to his resume: NBA player, investor, entrepreneur ー and now executive producer. Curry's first feature film, "Breakthrough," is slated for release on April 12, 2019. "I know people will love it," the three-time NBA champion told Cheddar in an exclusive interview on Friday.
Fortnite Isn't Just a Fad, Lightspeed Investor Says
Brad Twohig, partner at Lightspeed Venture Partners, said that Fortnite has built itself into a kind of social network and that the community its developed will likely help the game maintain its popularity for some time to come.
Load More