Singer Michael Franti exudes optimism. In fact, he wants all of his songs to be “uplifting.” One of his albums is even called “The Sound of Sunshine.”
And he has that “glass half full” outlook about the streaming industry too. He says it’s a platform for discovery.
“Someone who has never known you before used to have to wait for your song to come on the radio and maybe it never would. Maybe they’d never hear you,” Franti told Cheddar’s Jon Steinberg. “[Now] you can find fans in parts of the world that never had access to you before.”
While the streaming industry may have replaced the need to buy songs, ruining one revenue stream, Franti thinks it has opened the door to another, leading to more loyal fans who show up for concerts.
“I was talking to a friend of mine who goes, ‘I’d rather have 100 fans than a million followers.’ And I really believe that,” said Franti.
In the 1990s, Franti was the lead singer for the hip hop band Disposable Heroes of Hiphoprisy. Then in 2010, his “Say Hey” climbed to the Billboard Top 20.
Earlier this week, Franti was awarded the Nelson Mandela Changemaker Award at the PTTOW! conference in Ojai, Calif., which this year attracted the likes of Vans global brands president [Doug Palladini](https://cheddar.com/videos/on-board-with-vans), NBA All-Star [Baron Davis](https://cheddar.com/videos/tech-no-foul), and celeb DJ [Steve Aoki](https://cheddar.com/videos/why-steve-aoki-says-the-streaming-industry-is-great-for-music).
For full interview, [click here](https://cheddar.com/videos/michael-franti-spreads-love-and-optimism-with-his-music).
On Monday, the FBI unveiled a report showing a 30 percent increase in homicides in 2020. Cheddar's Chloe Aiello looks into the bureau's numbers that show a steep increase in gun violence amid the growing pandemic.
According to LendingTree, over 196 million Americans used an on-demand delivery service within the last year. Cheddar breaks down why this trend is here to stay, and why so many Americans are actually overspending on these services.
Sandra Magallon, West Division Area Manager of Chase for Business, joins ChedHER to discuss the challenges that Hispanic entrepreneurs face, and what tools are out there to help these business owners.
Ramon Ray, Founder of SmartHustle.com, joins Cheddar to discuss how businesses have learned how to collaborate virtually during the pandemic, and tips for making remote work a success.
Cheddar is celebrating Hispanic Heritage Month by highlighting the history, culture, and contributions of the Hispanic and Latinx communities. We're diving into issues that matter and shining a light on the amazing influence of the Hispanic culture. To celebrate this month, leading fabric and craft retailer, JOANN is launching its second annual Minority Creative Grant program to support Hispanic creatives. The program will provide grants totaling $100,000 to 20 Hispanic business owners in need of financial support. Anthony Davila, lead product designer with JOANN and Shautina Lilly, diversity and inclusion manager with JOANN joined us to talk about the program.
