Singer Michael Franti exudes optimism. In fact, he wants all of his songs to be “uplifting.” One of his albums is even called “The Sound of Sunshine.”
And he has that “glass half full” outlook about the streaming industry too. He says it’s a platform for discovery.
“Someone who has never known you before used to have to wait for your song to come on the radio and maybe it never would. Maybe they’d never hear you,” Franti told Cheddar’s Jon Steinberg. “[Now] you can find fans in parts of the world that never had access to you before.”
While the streaming industry may have replaced the need to buy songs, ruining one revenue stream, Franti thinks it has opened the door to another, leading to more loyal fans who show up for concerts.
“I was talking to a friend of mine who goes, ‘I’d rather have 100 fans than a million followers.’ And I really believe that,” said Franti.
In the 1990s, Franti was the lead singer for the hip hop band Disposable Heroes of Hiphoprisy. Then in 2010, his “Say Hey” climbed to the Billboard Top 20.
Earlier this week, Franti was awarded the Nelson Mandela Changemaker Award at the PTTOW! conference in Ojai, Calif., which this year attracted the likes of Vans global brands president [Doug Palladini](https://cheddar.com/videos/on-board-with-vans), NBA All-Star [Baron Davis](https://cheddar.com/videos/tech-no-foul), and celeb DJ [Steve Aoki](https://cheddar.com/videos/why-steve-aoki-says-the-streaming-industry-is-great-for-music).
For full interview, [click here](https://cheddar.com/videos/michael-franti-spreads-love-and-optimism-with-his-music).
According to a new report from the ECMC Group, only 48% of high schoolers are considering attending a four-year college. That number is 23% points less than it was in May 2020. After being forced to study remotely from home due to the pandemic, a number of Gen Z are thinking of other alternatives to a successful career. CEO and President of the ECMC Group Jeremy Wheaton, joined Cheddar to discuss more.
In an upcoming new series on Fuse, activist and actor Amara La Negra is taking viewers along with her on the streets of Miami to break down some of the hottest issues in America. The new show 'Don't Cancel Me' will follow a round table format and focus on topics including parenting, colorism, sex and relationships, and so much more. She joined Cheddar's None Of The Above to discuss more.
a.k.a Brands, an accelerator for next-gen, direct-to-consumer fashion brands like Princess Polly, released its first earnings report as a publicly-traded company with strong results. CEO Jill Ramsey joined Cheddar's "Opening Bell" to discuss the company's recent quarter and how the company has grown since its IPO in September.
Wood modification technology company Kebony recently raised $34 million in its latest funding round. The company's patented technology transformed sustainable softwood using leftover materials and makes it into a product that behaves like premium hardwood. The process has the potential to transform the global construction industry, as it is cost-effective and eco-friendly. Kebony CEO Norman Willemsen joined Cheddar News' Closing Bell to discuss.
Lito MC Cassidy, a nominee for Best Rap/Hip Hop Song for his song 'La Vendedora De Placer,' joins Cheddar News to discuss his Latin Grammy nomination and his return to music.
After a year hiatus due to COVID, the LA Auto Show is back in-person from November 19-28. The event will feature automakers from around the world as they introduce their latest concepts and production vehicles. David Fortin, head of consumer marketing for the LA Auto Show, joins Cheddar News to preview the event.
"Anything Is Possible," a documentary about NBA superstar Kevin Garnett recounting his career from being drafted out of high school to a championship with the Boston Celtics, is set to premiere on Showtime. Executive producer Marc Levin and co-directors Daniel Levin and Eric Newman joined Cheddar to provide some background on the project and discuss Garnett's legacy. With KG considered a pioneer for modern NBA draftees straight out of high school (the fifth pick in 1995), the filmmakers also discussed the possibility of the league reversing course on its current rule that requires a player to be at least 19-years-old and a year removed from high school to play.
