Singer Michael Franti exudes optimism. In fact, he wants all of his songs to be “uplifting.” One of his albums is even called “The Sound of Sunshine.” And he has that “glass half full” outlook about the streaming industry too. He says it’s a platform for discovery. “Someone who has never known you before used to have to wait for your song to come on the radio and maybe it never would. Maybe they’d never hear you,” Franti told Cheddar’s Jon Steinberg. “[Now] you can find fans in parts of the world that never had access to you before.” While the streaming industry may have replaced the need to buy songs, ruining one revenue stream, Franti thinks it has opened the door to another, leading to more loyal fans who show up for concerts. “I was talking to a friend of mine who goes, ‘I’d rather have 100 fans than a million followers.’ And I really believe that,” said Franti. In the 1990s, Franti was the lead singer for the hip hop band Disposable Heroes of Hiphoprisy. Then in 2010, his “Say Hey” climbed to the Billboard Top 20. Earlier this week, Franti was awarded the Nelson Mandela Changemaker Award at the PTTOW! conference in Ojai, Calif., which this year attracted the likes of Vans global brands president [Doug Palladini](https://cheddar.com/videos/on-board-with-vans), NBA All-Star [Baron Davis](https://cheddar.com/videos/tech-no-foul), and celeb DJ [Steve Aoki](https://cheddar.com/videos/why-steve-aoki-says-the-streaming-industry-is-great-for-music). For full interview, [click here](https://cheddar.com/videos/michael-franti-spreads-love-and-optimism-with-his-music).

Share:
More In Culture
Social App for Your Finances; Rise of the Chief People Officer
On this episode of ChedHER: Soyini Chan Shue, CEO of City Safe Partners, explains her career journey from NYPD to CEO of a security company; Traci Wilk, Chief People Officer at The Learning Experience, explains the top skills and traits of a Chief People Officer - which is one of the fastest-growing job roles; Fonta Gilliam, CEO and Co-Founder of Wellthi, breaks down how she's creating a social app to help you reach your financial goals; Courtney Wiggins, Owner and Artisan at The Winsome Apothecary, is this week's Female Founder spotlight and breaks down how she's creating products that are good for the environment and your self care routine.
Load More