Starting March 21, McDonald's will expand its partnership with Krispy Kreme to approximately 160 locations across Louisville, Lexington, and the surrounding area.
The initiative was first launched in October at nine locations in Kentucky.
This expanded market test is designed to test customer demand for the popular sweet treats, which now includes three varieties: Krispy Kreme's Original Glazed Doughnut, Chocolate Iced with Sprinkles Doughnut, and the Raspberry Filled Doughnut.
"McDonald’s is always looking for ways to give our fans more of what they crave, and we often conduct tests to inform future menu decisions," the company said in a press release. "This small-scale test will help us understand how offering new bakery items like Krispy Kreme could impact operations in our restaurants."
McDonald's has so far benefited from customers trading down due to inflation. The company recently beat Wall Street estimates for its quarterly earnings and revenue, in large part because it was able to raise prices without scaring off customers.
Krispy Kreme, likewise, has reported strong earnings on the back of price hikes. It is also increasingly relying on distribution partnerships to reach customers such as through Walgreens, Acme, and ShopRite.
If the partnership with McDonald's continues to grow, it could become a major source of revenue for the growing doughnut business.
Learning about money is a skill that should be learned at an early age. OneMain Financial is now offering a financial course called 'Credit Worthy' across several high schools across the country, along with some scholarships. Doug Shulman, CEO of OneMain Financial, joined Cheddar News to discuss the importance of learning and understanding credit. "Over half of high school students graduate without knowing the basics about credit," Schulman said. "It really helps establish a great foundation to being an independent adult, to have a healthy and happy life, and some financial security is part of that."
Mariah Carey is facing a second lawsuit claiming copyright infringement over her song, "All I Want For Christmas is You."
Apple posted better-than-expected results for the third quarter but continued to report soft revenue. Cheddar News breaks it all down.
Thousands of hospitality workers across 18 casinos in Las Vegas have announced they are set to strike if a new contract agreement is not reached by Friday, November 10.
Mariah Carey, the 'Queen of Christmas,' is teaming up with Victoria's Secret for a new holiday collection.
Stocks jumped Friday after a jobs report showed a higher slowdown in hiring, giving hope to an end in rate hikes.
A new study found greater productivity in companies with a higher gender balance.
Apple posted better-than-expected profit and revenue in the latest quarter but said sales dropped for the fourth straight quarter, including a drop in revenue for iPads and iMacs.
The Federal Trade Commission is accusing Amazon of using an algorithm to raise prices for some of its products, thereby causing other shopping sites to do the same.
The Labor Department reported the U.S. economy added 150,000 jobs in October, down from an adjusted 297,000 jobs added in September.
