*By Max Godnick*
Kanye West was slinging optimistic platitudes last month, courting conservative thought leaders, and increasing his public profile.
Could a trip to Iowa be next?
The rapper's recent Twitter activity has caused some pundits to speculate about his political ambitions.
In April, West expressed his "love" for President Trump and wore a "Make America Great Again" hat in [a photo](https://twitter.com/kanyewest/status/989222392630202368). He said he "likes the way" the right-wing commentator Candace Owens thinks, and released a new song with the lyric: "I know Obama was heaven-sent, but ever since Trump won, it proved that I could be president."
West had teased a potential White House run in September 2015 at MTV's Video Music Awards, where he announced, "I have decided in 2020 to run for president."
Last week, he appeared to postpone his plan, cryptically tweeting ["2024"](https://twitter.com/kanyewest/status/988984329295441921).
"I could see him trying," said Brande Victorian, the managing editor of MadameNoire, a Black women's lifestyle site. "I mean, we didn't think Trump would be here."
Republicans have embraced West's newly-public political musings. Donald Trump Jr. [tweeted a photo](https://twitter.com/DonaldJTrumpJr/status/990930382685196288) Monday of West with Owens and the conservative activist Charlie Kirk.
Victorian said Tuesday in an interview with Cheddar she was skeptical that West could convince his fans to fully get behind conservatives.
"You're asking virtually everyone who the party does not care about to all of a sudden have empathy for this group, which is nonsensical," she said.
For full interview, [click here](https://cheddar.com/videos/will-kanye-west-run-for-president).
The typical holiday rush to malls and other retail outlets on "Super Saturday" fell by 26 percent compared to 2019. Melissa Gonzalez, CEO and founder of retail strategist Lionesque Group, told Cheddar that shopping habits had already been changing. "I just think there's a shift in general. And then there's just a lot more pre-planning, and I don't think that's going to go away," she said. "You saw a lot of holiday gift guides go out earlier and deals go out earlier, so I think that's just going to be a trend going forward." She also discussed how cryptocurrency is going to play a role in retail in 2022.
Jeanenne Tornatore, travel expert, media personality, content creator, and former Orbitz senior editor, joins Cheddar News' Closing Bell, where she runs through items flyers should be mindful of this holiday season as the omicron coronavirus variant continues to spread.
With only two days left until Christmas, last-minute shoppers are facing major issues caused by supply chain shortages and the rising omicron variant. Kristen Gall, president of Rakuten Rewards, joins Cheddar News to discuss.
Waze launched its first-ever "Year in Rear View" survey. Andrew Stober, Waze Head of Public Partnerships and Carpool, takes a look back at the year in travel to see the places we drove the most, the books and music that kept us entertained, and what we can expect in 2022.
Juan Perez Jr., education reporter for Politico, breaks down why Black Americans are leaving Chicago and how political controversy is impacting representation.
Marvel's "Spiderman: No Way Home" is the third highest-grossing film of the year and could be the only one to reach the $1 billion mark of 2021 with ticket sales already surpassing $750 million.
