When you are sitting around with nothing to do, lots of consumers mindlessly pick up their phone and scroll on any one of their social media apps. That is why Dabbl wanted to optimize on this downtime. Dabbl is a new app and website that allows consumers to interact with branded content in exchange for points and cash at some of their favorite retailers.
Susan O'Neal is the CEO and co-founder of Dabbl. She joins Cheddar to explain how the company is re-imagining the way digital ads should work. O'Neal says that millennials don't hate ads, but rather expect organic experiences. By allowing consumers to opt into their platform, engagement is higher than the average digital ad.
Currently, Dabbl is available on Android and online. O'Neal says an iPhone app is soon on the way.
Founder & CEO of FLYR, Alex Mans, joins Cheddar to talk about the current state of the airline industry and how his company is updating technology in the sky.
Spirit Halloween CEO, Steve Silverstein, stops by Cheddar to talk SNL, this year's top costume ideas and why you should watch out for Spirit Christmas. Watch!
Brooks Running SVP of Footwear, Carson Caprara, introduces the new Glycerin Max and explains how leaning into innovation helps build customer brand loyalty
Ayako Yoshioka, Senior Portfolio Manager at Wealth Enhancement Group, discusses how data is indicating how the economy will fare in the fourth quarter of 2024.