In 1935 L'Oreal developed the first commercial sunscreen product. Now, the beauty company is out with the first battery-free wearable that help will with UV protection. UV Sense could usher in a new wave of preventative sun skin care.
Guive Balooch is the Global Vice President of L'Oréal's Technology Incubator. Balooch explains the importance of creating a wearable that is as fashionable as it is functional. UV Sense is the only wearable that has no battery. This makes the device small enough to fit on a consumer's fingernail.
Balooch says the key to creating a wearable that people want is to make it have actionable results and make it something fashionable that people want it to wear.
UV Sense is being piloted this year and should be officially launched for commercial purchasing in 2019.
President Joe Biden on Monday will sign a sweeping executive order to guide the development of artificial intelligence — requiring industry to develop safety and security standards, introducing new consumer protections and giving federal agencies an extensive to-do list to oversee the rapidly progressing technology.
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Big Business This Week is a guided tour through the biggest market stories of the week, from winning stocks to brutal dips to the facts and forecasts generating buzz on Wall Street.
What to know about open enrollment.
