GIPHY is teaming up with the film and television industries to change the way people communicate. Tiffany Vasquez, Giphy's Senior Editor for Film, joins Cheddar from the Sundance Film Festival to discuss this new medium in short-form entertainment. She says the shareable clips mirror the silent-film era in their reliability and simplicity.

Share:
More In Culture
How to Go Viral on TikTok
With more than 150 million Americans on the platform each month, TikTok can help businesses, brands, and bands get attention and stand out.
Load More