Chelsea Krost has been working in millennial marketing and influencing since she was 16 years old. From AM radio to Twitter chats, the host of #MillennialTalk shares her insights on the millennial generation.
Krost explains how millennials have completely changed the retail and consumer space. Millennials no longer want normal advertisements. They would much rather interact with products and companies through social channels and through influencer events.
In terms of influencer responsibility. Krost believes the majority of the responsibility falls on brands. Companies should make sure they are FTC compliant and lay those parameters clearly to any influencer they work with.
Shutterstock said Tuesday it’s buying Giphy from Meta Platforms for $53 million, the final step to unwind the deal blocked by British regulators, who prevented the Facebook owner from purchasing the GIF-sharing platform over competition concerns.
Century 21 was a long-time staple for bargain shopping in Manhattan when it went belly up in 2020 at the height of the COVID-19 pandemic. Now, as of last week, the store has reopened and some locals see it as a sign of an economic recovery in New York City.
Paramount Global is set to absorb Showtime into Paramount+, creating a single streaming option to compete with the likes of Netflix and Warner Bros. Discovery’s Max. The company also plans to raise the monthly price from $9.99 to $11.99 per month after the integration.
Debt ceiling talks are underway in Washington, DC ahead of a default deadline. Michael Rosen, chief investment officer with Angeles Investments, joined Cheddar News to explain how a potential default could affect investment portfolios, among other items, for Americans.
