Chelsea Krost has been working in millennial marketing and influencing since she was 16 years old. From AM radio to Twitter chats, the host of #MillennialTalk shares her insights on the millennial generation.
Krost explains how millennials have completely changed the retail and consumer space. Millennials no longer want normal advertisements. They would much rather interact with products and companies through social channels and through influencer events.
In terms of influencer responsibility. Krost believes the majority of the responsibility falls on brands. Companies should make sure they are FTC compliant and lay those parameters clearly to any influencer they work with.
The much-anticipated iPhone 15 is on sale Friday along with the new Apple Watch.
Costco is recalling tens of thousands of mattresses after reports of mold growth.
UK regulators granted preliminary approval for Microsoft to purchase Activision Blizzard.
The WGA said it's resuming discussions with studios.
The United Auto Workers union expanded their strike and will affect General Motors and Stellantis.
A poll showed that a majority of Americans support the recent strikes involving writers, actors and auto workers.
The Federal Trade Commission is suing one of the country's top anesthesia staffing companies for alleged anti-competitive practices.
The Federal Aviation Administration said it's investigating a laser incident when two crews with Jetblue reported seeing them during flights.
Stocks were mixed at the open but Wall Street was heading for a losing week as investors digested the hints that the Federal Reserve could raise rates before the end of the year.
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