Chelsea Krost has been working in millennial marketing and influencing since she was 16 years old. From AM radio to Twitter chats, the host of #MillennialTalk shares her insights on the millennial generation. Krost explains how millennials have completely changed the retail and consumer space. Millennials no longer want normal advertisements. They would much rather interact with products and companies through social channels and through influencer events. In terms of influencer responsibility. Krost believes the majority of the responsibility falls on brands. Companies should make sure they are FTC compliant and lay those parameters clearly to any influencer they work with.

Share:
More In Business
Be Well: Tips to Track Your Personal Spending
Staying on top of your personal spending shouldn't be as complicated as you think. Lazetta Braxton, a certified financial planner, joined Cheddar News to provide tips on how to track that spending, such as grouping expenses into different categories.
Ready4Work Tips for Those That Have Been Laid Off
Studies show about half of Americans will experience a layoff in their lifetime. Cheddar News' Ready4Work docuseries on Thursdays at 8:30pm provides tips in its latest episode on what to do if you get that pink slip.
Load More